Category | Coursework | Subject | Management |
---|---|---|---|
University | BPP Business School | Module Title | Customer Experience Strategy : Amazon Alexa Case Study |
In this sample, You learn about the Amazon Alexa case study. The report will be centred on understanding ways the customer experience (CX) strategy of Marks & Spencer is shaped in terms of clothing products. The analysis will be dependent on the United Kingdom market performance of Marks & Spencer in meeting customer fleeting demands and wants. A precise knowledge will be facilitated by explaining M&S is ways managing customer satisfaction. The findings have depicted that M&S is improving Omni channel strategy by focusing on improving on building resources and dynamic capabilities. The strategic partnerships are used for ensuring better customer journey and experiences in a strategic manner.
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