University Dissertation Handbook, Project Briefs & Academic Instructions

The assessment brief must be discussed during an in-class session with students within the first 2 weeks of the unit and be accompanied by a screen/podcast on the BREO shell explaining the assessment, the rubric and marking criteria. Please confirm the date this discussion is to take place:

Below you can find a guide on the procedural issues for your MSc. Dissertation work, including your work with your supervisor, information on how to submit the dissertation, general marking criteria,

NBS8300 Dissertation: The words “Dissertation” and “research” can seem quite daunting. However, most of you will have completed some sort of project during your previous education, and, in many ways, a dissertation is just an extension of individual project work.

A formative assessment opportunity is provided where you are invited to submit a 2,500-word dissertation proposal. Where possible, proposals will be reviewed by your supervisor and feedback provided to support the dissertation.

You are required to produce a market research proposal that considers the challenges and opportunities consumers may face when using the innovative product of your choice. To complete this task successfully, you will need to engage in market research and propose suitable research methods to collect and analyse data that can then generate key findings.