| Category | Assignment | Subject | Marketing |
|---|---|---|---|
| University | Cardiff Metropolitan University | Module Title | BM7012 Marketing Management |
This module covers key areas of Marketing Management, and it includes Market Research, Marketing Communications, Social Media Marketing, Marketing Services, Relationship Marketing, and Customer Loyalty. By understanding and reading this you will able to deeply evaluate two specific areas of marketing, applying the principles of your familiar organization. The report will describe the benefits and challenges faced by the organization through the application of these marketing concepts, demonstrating your understanding and practical use of marketing theory.
Introduction
Literature Review and credible studies
Social Media Marketing
Summary
Customer Loyalty
Summary
Organisation and Case Study Application
Social Media Marketing
Customer Loyalty
Summary
Recommendations
Brief Conclusion
References
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