7014SMM Consumer Behaviour Video Documentary Assignment Example

Published: 31 Jan, 2025
Category Assignment Subject Management
University Conventry University Module Title 7014SMM Consumer Behaviour Assignment

About This Unit

According to Raza, et al. (2020), many individuals cannot take part in the sport. physically, but they can participate through mental efforts which has led to the development of a new paradoxical sport called fantasy sport. The above figure showcases India's top 5 fantasy and real gaming companies over the year 2022. It has been depicted that Dream 11 is the highest revenue-generating company among the top 5 fantasy gaming companies. The fantasy port gaming platform has enabled users to compete with one another with their mental efforts by creating their teams within some constraints. The users participate in the sports contests by using their knowledge and intuition about the performance of real players in real life. 

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