BUSI1326 Fundamentals of Entrepreneurship Module Handbook 2025-26 | UoG

Table of Contents

1. Welcome message from your Module Leader
2. Key contacts (academic queries)
3. Enquiry-Based Learning and Research-Led Teaching 4. Module details and learning outcomes
5. Employability 
6. Key Dates 
7. Schedule of teaching and learning activities 
8. Assessment 
9. Resit assessments 
10. Resource recommendations 
11. Ethical Compliance for Research on Taught Courses 
12. Additional module information 
13. Digital Student Centre (non-academic queries) 
14. Changes to the module _______________________________________________________________________________________________________________________________________________________

BUSI1326 Module Details and Learning Outcomes

Host Faculty: Faculty of Business 
Host School: Business, Operations & Strategy 
Number of Credits: 15 
Term(s) of delivery: 1 
Site(s) of delivery: Maritime 
Pre-requisite modules: N/A 
Co-requisite modules: N/A

Aims: 

• To provide students with the analytical tools needed for the evaluation and comprehension of the viability of an entrepreneurial idea.
• To help students identify the critical success factors pertinent to their opportunity, as well as the capabilities necessary to flesh out an entrepreneurial team.
• To help students conduct primary and secondary research to shape their entrepreneurial opportunity and assess the viability of their venture.
• To provide participants with the opportunity to critically present their business idea. 

BUSI1326 Learning Outcomes: 

On successful completion of this module, a student will be able to:

1. Analyse the role and importance of entrepreneurship in the economy 
2. Use and apply knowledge of different stages in the entrepreneurial process 
3. Engage in debates on contemporary issues relevant to entrepreneurship 
4. Reflect and evaluate the suitability of entrepreneurship as an option at an individual level

Glossary:

• A prerequisite module must have been completed successfully before taking this module. • A co-requisite module must be taken alongside this module.
• A learning outcome is a subject-specific statement that defines the learning to be achieved through completing this module.

BUSI1326 Employability

This module will help you develop the following skills:

a. Cognitive Skills 

The module will give you the opportunity for: 

• assessing the viability of an entrepreneurial opportunity
• experiencing entrepreneurial activities
• reflecting on skills gained and the impact of the proposed solution 

b. Generic Competencies 

The module will enhance your ability to write and present in an effective way, emphasizing clear formatting, spelling, and grammar within a clear, well-reasoned narrative.

c. Personal Capabilities 

The module will encourage actual applications in line with the plan and offer extracurricular opportunities such as outside speakers, team-building exercises, further group work, and group competitions. 

d. Organisational Awareness

The module provides opportunities to find out about organisations and/or structures within relevant sectors/industries and to understand organisational goals and strategies. 

e. Practical and Professional 

Elements The module will also provide the opportunity to become familiar with the entrepreneurial way of life and develop their self-awareness about how well-suited to life as an entrepreneur.

BUSI1326 Schedule of Teaching and Learning Activities

BUSI1326 Assessment

Assessment Schedule

The weighting refers to the proportion of the overall module result that each assessment task accounts for. 

Your assessment brief: 

Formative Assessment: 5-minute in-class business pitch + 3-minute Q&A (for tutorials week starting 4th December) 

Students are to work in groups of 5 members to come up with a business idea and pitch the idea to a group of investors. The design and structure of the pitch is up to the students, but must include the following as a minimum:

• A proposed valuation of the business and a brief explanation of the methodology used 
• An explanation of the product or service offered by the business 
• What need or want does the product/service solve 
• Who the ideal customer is 

Formative assessments are not marked, although feedback will be given. However, the formative assessment forms an essential part of the summative assessment. As such, students are strongly encouraged to engage early and frequently with their group members. 

Summative Assessment: Individual Report (100% - 15th December) Students are required to produce a written assignment of 3000 words (excluding references + appendices) which answers the following questions. Please include a reference list for all parts of the work at the end of the assignment (not included in the word limit). 

i) Provide a summary of the business idea produced by your group. (500 words) 
ii) Summarize the analysis that you carried out for your business idea using the opportunity business model – focus only on 3 or 4 variables. Outline the strengths and weaknesses of your business idea based on your analysis and that from the feedback you received from class and your tutor. (500 words) 
iii) Experiencing Entrepreneurship: Write a critically reflective essay using an academically recognised reflective model based on your experience of entrepreneurship from your involvement in entrepreneurial activities during the course of the module. (2000 words)
Students are expected to use at least three activities in the reflective essay, which must include their participation in the Group Business Pitch.

Other examples of activities include attending at least 2 of the Guest Lectures (which count as one activity), listening to podcasts (minimum of three different podcasts), wider reading of material such as biographies of an entrepreneur, attending business start-up exhibitions, participation in events organized by the Generator, attending workshops, experience of running an enterprise during the course of the term, etc. 

The reflections should include what you learnt from the above experience, what was new for you, how practice relates to theory, how the course prepared you for starting a business in your working life, what more you would like to know about entrepreneurship, etc.  

Please ensure that your report has a strong academic foundation, including theory, empirical evidence, and references. If you use material from case studies or company websites, remember that these need to be properly quoted and referenced just like all other materials. 

Important note: Coursework is marked on the understanding that it is the student’s own work on the module and that it has not, in whole or part, been presented elsewhere for assessment. Where material has been used from other sources, this must be properly acknowledged in accordance with the University’s Regulations regarding Academic Misconduct.

BUSI1326 Marking Rubric:

Coursework is marked on the understanding that it is the student’s own work on the module and that it has not, in whole or part, been presented elsewhere for assessment. Where material has been used from other sources, this must be properly acknowledged in accordance with the University’s regulations regarding Assessment Misconduct.

Marking, feedback, and next steps

To pass this module, you must achieve an overall mark of 40+ for all assessments.  

For coursework, the marks and feedback will normally be provided to students within fifteen working days of the submission deadline. In exceptional circumstances, where there is a delay in providing feedback, you will be informed by the module leader.  

If you do not pass a module on the first attempt, you will likely be eligible for a resit opportunity on the failed assessments. The Progression and Award Board (PAB) will decide whether you will be offered an opportunity to resit. Note that marks on resit assessments are capped at 40% unless an extenuation has been applied for and granted.

BUSI1326 Resit Assessments 

Assessment schedule

Resit instructions will be provided if any students need to resit the assessment. Depending on the number of students who are required to resit the assessment, a webinar or one to ones will be offered to help students pass the module.