ULMS790 Strategy, Planning and Implementation Dissertation Solution

Published: 19 Feb, 2025

Category	Dissertation	Subject	Management
University	University of Liverpool	Module Title	ULMS790 Strategy, Planning and Implementation

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Artificial Neural Networks (ANNs) are playing an important role in today's field, especially in digital marketing. This research dissertation will analyze how ANNs are enhancing marketing strategies, improving customer engagement, and accelerating business growth.

The main focus of this study will be how ANNs predict customer behavior, improve personalized marketing, and how automation increases efficiency. The research design will use both qualitative and quantitative methods, with integration of industry case studies and data analytics. The literature review will cover the latest AI and marketing trends that will help give businesses a competitive advantage.

This dissertation will provide valuable insights for strategic decision-making and prepare a strong base for future marketing innovations. Its outcome will provide practical recommendations for businesses that can be useful in real-world applications.

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