Communications Audit and Comparative Analysis: John Lewis & Partners

Published: 03 Feb, 2025
Category Case Study Subject Marketing
University ................... Module Title Analytical Report :John Lewis & Partners

About This Sample

John Lewis is a department store in the UK and its operation is also situated in Ireland. Spedan Lewis, son of John Lewis, founded it in 1929. Oxford Street, London was the first location of the John Lewis store in 1864. At present, 35 John Lewis stores operate in Great Britain. Communication audit, comparative analysis and recommendation are three sections of this paper. John Lewis focuses on their mission to perform tasks with partners, customers and communities. Spenden Lewis stated that happier partners result in happier customers. They work on the principle of “working in partnership for a happier world” to address the objectives of their company with their decision-making approach. 

Table of Content

  • Introduction    
  • Communications Situation Audit    

               ->The Brand    
               ->Brand Introduction   

  • JOHN LEWIS    
  • Brand Portfolio   
  • Route to Persuasion    
  • The Market    

               ->Competitive Landscape    

  • Competitor Analysis    
  • Positioning Strategy    
  • Audience Segmentation    
  • Current Marketing Communication Objectives    
  • Comparative communication analysis    

                ->Comparative Analysis    

  • Critical analysis of tactics used    
  • Evaluation of the effectiveness of Campaigns    

                ->Legal and regulatory consideration    

  • Recommendations for John Lewis    
           -> Recommendations for Enhancing Brand Communication and Strategy    
          ->Digital Creative Execution Proposal    
          -> Future Marketing Communications Objectives    
          ->Other Recommendations

This is just an overview of this Case study if you want a complete PDF of this you just need to log in here. 

spacial offer

UPTO55%

Avail The Benefit Today!

To View this & another 50000+ free

Struggling with your  Communications Audit and Comparative Analysis assignment writing? You have reached the right place. Workingment Assignment help is here for your assignment burden. We provide the best case study help in UK form years. Here we have a team of professional writers who have a deep knowledge of the subject and provide you with 100% plagiarism-free work. If you have any doubt about our expert's work quality for this we provide some free samples for your better guidance. 

Solved Questions For Every Category

Workingment Unique Features

Top Assignment Services

Latest Related Free-samples

Management Decision Making Individual Assessment Example

Here you have been given some questions which are completely answered here. In which it is very important for you to answer everything. In which you have talked about cost behavior and process manufacturing. This explains the manufacturing cost and product costs of the drivers

View or Download
NBS7134X Introduction to Digital Business Case Study Example- Summative Assessment

This case study assignment focuses on the digital transformation of digital business and AI. Its goal is to make the business modern and competitive using custom software.

View or Download
ULMS 700 - Strategic Leadership and Effective People Management Assessment 2 Solution

The hike in retention rates of employees, and enhanced market reputation of LR Services for being an employee-friendly company as received by the firm during the leadership tenure of Victor, indicated success rates of his leadership style rather than that followed by Mo

View or Download
BIOL5148M Research Planning and Scientific Communication PPT Example

BIOL5148M: In this research sample we will analyze advanced machine learning techniques for genomic selection and compare them with traditional statistical methods.

View or Download
Developing Global Managers- Summative Coursework 2 | Complete Guidance of Task 2 Case Study

The study will provide in-depth information regarding the program content, training and development activities and scheduling of the Global Leadership training program

View or Download
ACFI7015 A case study of Moonpig Answer

ACFI7015: This report aims to analyze Moonpig Group PLC from both financial and strategic perspectives in a way that emphasizes its efficiency as an online retail store

View or Download
TEC104 Database Design and Management Case Study Solution

To plan a compelling Entity-Relationship Model (ERM) for ABC Pty Ltd, we'll have to make a few elements (tables) that stores all vital insights concerning customers, items, orders, and payments. The following is a definite depiction of the substances, their characteristics, and the relationships between them:

View or Download
SM9729 International Business and Development Impacts L7 Example

Coca-Cola, founded in 1886 and headquartered in Atlanta, Georgia, is one of the world’s leading beverage companies (Coca-Cola, 2024a). The United States, its home market, serves as the primary base for its extensive operations.

View or Download
2210 MSc/PGDip IHM Rooms Revenue Case Study Sample

2210 The Royal Vista Hotel is a four-star luxury hotel situated in the dynamic Birmingham city centre. This hotel is situated in a prime location and it is one of the top choices for both leisure and business travelers, Who want a hotel in a prime location with an exceptional hospitality experience.

View or Download
MGT 4953 Individual Case Study Solution

The risk matrix has properly incorporated the issues that can be faced if they are not coped with in time. For instance, optimising a large fleet of delivery personnel and operations scalability are moderate issues and can create a hindrance in the organisation if not taken care of properly.

View or Download
View More
Online Assignment Help in UK