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Talk to an Expert| Category | Handbook | Subject | Finance |
|---|---|---|---|
| University | Leeds Beckett University | Module Title | Sport Finance |
With the sport industry being valued at approximately £500 billion and expected to increase to £700 billion in 2026, there is a clear need for sport business managers to have financial awareness and the skill set to analyse and interpret financial statements, to inform evidenced-based decision making. This module provides students with an applied knowledge and understanding of financial management principles in relation to the global sports industry. The module provides students with applied knowledge and understanding of financial management principles in the context of the global Sports Industry. Students will explore current issues within the finance of sport on a global scale, with modern examples of effective and inefficient financial management in team sports, sport leagues, and other sporting-related organizations. The curriculum focuses on developing key skills required in the industry, including understanding balance sheets, budgeting, data analysis, data visualisation, and report writing. These skills are crucial for any student gradua ting in the sport management industry, making them more employable and prepared for the data-driven world of sport.
Evaluation will be based on students' understanding of the key analysis tools within the module. At the end, students will be required to develop a report applying these tools to a sporting organization of their choice. A mid-module review will be scheduled for your module, providing an opportunity to promptly address any issues that may arise early on. Additionally, you will have the chance to provide formal feedback at the end of the semester. Your comments will be carefully reviewed by the course team, and
some may be considered through the course monitoring and enhancement process, in which your Course Representative is involved.
Indicative Module Content:
Assessment 1
|
Week Commencing Date |
Lecture |
Seminar |
Reading/Journal Review etc |
Directed study and additional resources |
| 26/01/2026 |
Introduction to Sport Finance |
What happens with money in sport? |
Chapter 2: Stewart, B (2014) Sport Funding and Finance. Chapter 2: Maguire, K. (2022). The Price of Football. |
|
| 02/02/2026 |
Understanding Financial Accounts |
Analysing financial accounts of sportrelated firms. |
Chapter 8: Stewart, B (2014) Sport Funding and Finance. Chapter 3: Maguire, K. (2022). The Price of Football. |
|
| 09/02/2026 |
Interrogating Financial Accounts |
Trend analysis using real data. |
Chapter 11: Stewart, B (2014) Sport Funding and Finance. Chapter 9: Maguire, K. (2022). The Price of Football |
Why do you buy a football club? (link) |
| 16/02/2026 | Data Collection |
Data collection at Companies House, Off The Pitch and The Charity Commission. |
McGrath, R. E. (2015). Creating and verifying data sets with Excel. |
|
| 23/02/2026 | Ratio Analysis | Ratio analysis in practice |
Chapter 10: Maguire, K. (2022). The Price of Football. |
|
| 09/03/2026 | Data Analysis |
Data analysis using Excel |
Panneerselvam, R. (2024). Business Statistics Using Excel: A Complete Course in Data Analytics. |
Module 1: Data Analysis in Excel (YouTube link) |
| 16/03/2026 | Data Visualisation | Data Visualisation using Microsoft Excel. |
Evergreen, S. D. H. (2020). Effective data visualization: the right chart for the right data. Schwabish, J. (2023). Data Visualization in Excel: A Guide for Beginners, Intermediates, and Wonks. |
Visualizing Data in Excel (YouTube link) The beauty of data visualization - David McCandless (YouTube link) The best stats you’ve ever seen - Hans Rosling (YouTube link) |
| 23/03/2026 | Submission of Finance Report (Assessment 1) | Attendance at Horse Racing Event. | ||
| 13/04/2026 |
Cash Flow & Pricing |
Cash flow forecasts on sport industry | Chapter 11: Stewart, B (2014) Sport Funding and Finance. |
|
| 20/04/2026 |
Financial Planning & Budgeting |
Financial planning and budgeting in practice | Chapter 9: Stewart, B (2014) Sport Funding and Finance. |
|
| 27/04/2026 | Presentations |
|
||
Module delivery is supported by additional teaching informed contact. For this module, this is a combination of experiential learning related to the assessment/combination of master classes outside of timetables that support in class content
Assessment Assessment Summary
Assessment 1
|
Assessment Method: |
Report 50% |
|
Re-assessment Method: |
Report 50% |
| Word Count | 2,000 words |
|
Exam Length/Word Count etc: delete as applicable |
2000 words |
| Assessment Date and Time: |
By noon on 25/03/2026 |
Re-assessment Date and Time: |
29/06/2026 | |
| Feedback Method: | Written |
|
Feedback Method: |
Written |
| Feedback Date: | 06/05/2026 |
|
Feedback Date: |
21/07/2026 |
| Learning Outcomes Assessed: | 1,2,3 |
|
|
|
Assessment 2
|
Assessment Method: |
Integrated Assessment Project 50% |
Re-assessment Method: |
|
|
Word Count |
1000 words | Word Count | 1000 words |
|
Assessment Date and Time: |
28/04/2026 | Re-assessment Date and Time: | 29/06/2026 |
|
Feedback Method: |
Written | Feedback Method: | Written |
|
Feedback Date: |
26/05/2026 | Feedback Date: | 21/07/2026 |
|
Learning Outcomes Assessed: |
1,2,3,4 |
|
|
Assessment 1: Finance Report
This 2,000-word Financial report takes shape through the use of secondary data analysis and tests the students Microsoft Excel skills as well as analytical and written skills. The student must analyse 5 years’ worth of financial data for a sporting organisation, exploring the underpinning reasons for financial performance. This analysis must include benchmarking against at least one competitor for the sports organisation. They must analyse financial trends of the organisation across the 5 year period, then ratio analysis against a competitor before pinpointing whether the organisation would be worth investing in for a potential investor. Finally the report should provide recommendations for the organisation to improve their financial performance.
Assessment 2:
Integrated Assessment Project - 20% equivalent 1,000 words
Students will be provided with an industry project which will assess an authentic learning experience relating to a specific business and/or marketing environment. The integrated case study is a level 4 project where the module/programme learning outcomes are assessed on a cross-modular basis.
Assessment Details Coursework
Assessment 1
The task consists in developing a Financial Report of a sport-related firm based in the United Kingdom (e.g., a professional sport club, charity, league, governing body, private sport company, etc.). In pairs, students will act as consultants of the chosen firm and analyse the latest 5 years data. Your goal is to interpret the financial accounts of the chosen firm and compare it with one of its main competitor - the latest 5 years of data from the competitor is also required for performing the task. The pair will need to briefly introduce the companies, explain their competition, analyse their data applying trend and ratio analysis, develop tables and graphs for visual comparison, and conclude offering recommendations for the company they are acting as consultants. A strong academic underpinning is required as well as secondary research data (e.g., webpages, newspapers, etc.) should be used to support some of the arguments and recommendations.
The report must follow the structure below:
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