Qualifi Level 6 Diploma BA602 Management of Salesforce Assessment Brief 2026 | UEL

BA602 Management Of Salesforce Assessment Brief 

Introduction

Prior to attempting this coursework assignment, Learners must familiarise themselves with the following policies:

• Centre Specification o Can be found at https://qualifi.net/qualifi-level-6-diploma-in-business-administration/
• Qualifi Quality Assurance Standards
• Qualifi Quality Policy Statement

Plagiarism And Collusion

In submitting the assignment Learner’s must complete a statement of authenticity confirming that the work submitted for all tasks is their own. The statement should also include the word count.

Your accredited study centre will direct you to the appropriate software that checks the level of similarity. Qualifi recommends the use of https://www.turnitin.com as a part of the assessment.

Plagiarism and collusion are treated very seriously. Plagiarism involves presenting work, excerpts, ideas or passages of another author without appropriate referencing and attribution.

Collusion occurs when two or more learners submit work which is so alike in ideas, content, wording and/or structure that the similarity goes beyond what might have been mere coincidence

Please familiarise yourself on Qualifi’s Malpractice and Maladministration policy, where you can find further information

Referencing

A professional approach to work is expected from all learners. Learners must therefore identify and acknowledge ALL sources/methodologies/applications used.

The learner must use an appropriate referencing system to achieve this. Marks are not awarded for the use of English; however, the learner must express ideas clearly and ensure that appropriate terminology is used to convey accuracy in meaning.

Qualifi recommends using Harvard Style of Referencing throughout your work.

Appendices

You may include appendices to support your work, however appendices must only contain additional supporting information, and must be clearly referenced in your assignment.

You may also include tables, graphs, diagrams, Gantt chart and flowcharts that support the main report should be incorporated into the back of the assignment report that is submitted.

Any published secondary information such as annual reports and company literature, should be referenced in the main text of the assignment, in accordance of Harvard Style Referencing, and referenced at the end of the assignment.

Confidentiality 

Where a Learner is using organisational information that deals with sensitive material or issues, they must seek the advice and permission from that organisation about its inclusion.

Where confidentiality is an issue, Learners are advised to anonymise their assignment report so that it cannot be attributed to that particular organisation.

Word Count Policy

Learners must comply with the required word count, within a margin of +10%. These rules exclude the index, headings, tables, images, footnotes, appendices and information contained within references and bibliographies.

When an assessment task requires learners to produce presentation slides with supporting notes, the word count applies to the supporting notes only.

Submission Of Assignments 

All work to be submitted on the due date as per Centre’s advice.

All work must be submitted in a single electronic document (.doc file), or via Turnitin, where applicable.

This should go to the tutor and Centre Manager/Programme Director, plus one hard copy posted to the Centre Manager (if required)

Marking And Grades 

Qualifi uses a standard marking rubric for all assignments, and you can find the details at the end of this document.

Unless stated elsewhere, Learners must answer all questions in this document.

Assignment Question

Scenario

Learners may use their own employment context, or that of another organisation with which they are very familiar, to base their assignment. However, in the case that they are not able to do so, please use the below scenario:

You are working in the marketing department of a multinational organisation as a Customer Relationship Manager, with roles and responsibilities to manage effective and efficient relationships with clients (individuals and business) with your marketing and sales force team to achieve sales target. How can your company gain a competitive advantage over its competitors locally and at the international level to implement customer relationship management strategies and to achieve excellence in meeting customers’ requirements? You are asked to develop and implement a strategic, operational and analytical strategies to meet sales objectives. In your role, you have to manage a sales force team where you are also required to a sales-team including planning, recruitment, training and motivating sales person to achieve the company’ sales target. Therefore, your assignment (or a reflective paper) should contain minimum 2000 words in length to cover main topics that you have covered with the Management of Sales Force to meet learning outcomes of the unit.  

Task 1  – 500 Words

Identify the importance of customer relationship management.

1.1: Identify the benefits of managing excellent customer relations.

1.2: Evaluate different working practices and methods to maintain customer relationship within the organisation.

1.3: Identify the use of the technological forces improve sales force management practices.       

Task 2  – 650 Words

Critically evaluate the salesperson performance and motivation in local and global market.

2.1: Identify the personal characteristics on salesperson motivation.

2.2: Critically analyse the components of salesperson performance model e.g. behaviour, role perceptions, and satisfaction.

2.3: Critically identify the cultural forces affecting the performance of salespeople.

2.4: Critically evaluate criteria of selecting the best salesperson to target international market.        

Task 3  – 850 Words

Use sales planning and forecasting in order to meet sales target. 

3.1: Identify salesforce strategies to plan and implement salesforce tasks.

3.2: Identify how to deal with an internal and external environment in salesforce planning.

3.3: Use financial and non-financial information to assess the scope of resource requirements.

3.4: Evaluate the impact of sales forecasting on sales targets.

3.5: Plan the use of resources to meet sales target.

Qualifi Level 6 BA602 Assessment Marking Rubric