MKT9710 Assignment Example | University Of Lincoln

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Written By: Daniel Wright Daniel Wright
Published: 26 Nov, 2024
Category Assignment Subject Marketing
University University Of Lincoln Module Title Social Media and Digital Advertising (MKT9710)

MKT9710 Overview

Introduction

Objective of the Portfolio

This portfolio is designed to evaluate the contemporary marketing mix that Bloomin Soap, a UK company producing completely natural and non-scented skin care products, utilizes. To support this, the current consumer trends will be identified, and a new marketing campaign will be presented that aligns with Bloomin Soap Company's mission and market segment......View More 

Table of Contents

Introduction ........................................ 1
Section 1: Review of Existing Marketing ..... 2
Section 2: Review of Customer Trends ...... 4
Section 3: New Marketing & Advertising Campaign ..... 4
Section 4: Analysis of Campaign and Measurement Tools ..... 12
Conclusion ............................................. 13
References ............................................. 13

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