University of Warwick – Assessment Questions

FP077: Define primary market research. What primary research would you carry out? How? Why? Consider the quality of the primary research. What would your chosen company expect to find out to guide your company’s new marketing strategy?

ES97N-60: To demonstrate that the student has independently contributed primary data and/or a new analysis of secondary data, within their chosen advanced research topic.

WM998-15: Present a critical evaluation of the company you investigated in Week 1 of the module. Your analysis should consider how the company responds to customer, legislative, and economic demands associated with sustainability.

A developer of a new Java application has asked for your help in storing a large amount of film data efficiently. The application, called Warwick+, is used to present data and fun facts about films

FP039-15: What is this as a percentage of the total concrete purchased? Round this value to a suitable degree of accuracy, stating the accuracy clearly.