7ENT2086 MAIN CW 1.1 Assignment briefings (2025-26) | UOH

See Canvas: Week 15: 07-11-2025, 15:59 hrs UK Time.

Week 19: 05-12-2025,

23:59 hrs UK Time

Number of hours you are expected to work on this assignment:

This Assignment assesses the following module Learning Outcomes (from Definitive Module Document):

KU1 - Demonstrate in-depth understanding of product development cycles in a business context in terms of the product specifications, standards, life cycle assessment, sustainability, environmental impact and/or functions of the manufacturing industry (M1).

IPT2 - Be able to apply tools and techniques during product development (M3).

IPT3 - Be able to evaluate alternative product strategies individually and/or in a group (M16).

Assignment Tasks:

Robotic, drone, smart and intelligent engineering products are revolutionising healthcare, transportation, defense, electronics and space sectors by enhancing efficiency, safety and innovation. In medicine, surgical robots, artificial intelligent (AI) diagnostics and delivery drones enable precise operations, rapid treatment and swift distribution of vital supplies to remote areas. Transportation benefits from autonomous vehicles, predictive maintenance and drone-based logistics, improving mobility, reducing accidents and streamlining delivery systems. In military/defense, intelligent robots and drones perform surveillance, reconnaissance, and bomb disposal, while autonomous systems strengthen decision-making and national security. Electronics industries use smart automation and Internet of Things (IoT) technologies to achieve high- precision manufacturing, faster production and cost-effective operations. For aerial and space missions, autonomous robots and AI-powered drones support satellite deployment, planetary exploration and real- time data analysis in harsh environments. Together, these technologies expand human capability, solve critical challenges and drive progress across industries, shaping a more advanced, connected and sustainable future.

Congratulations on your employment in one of the British Manufacturing Companies shortly after your postgraduate study at SPECS, UH. You have been deployed to a department that designs and develops (manufactures) your chosen/selected Engineering Product 1, 2, 3, …. or 5 under assigned/allocated Group A, B, …, or E (Table 1) to improve it or its part(s) so that it can be launched next year December 2026. The innovative and revolutionary products are new to the market.

Submission Requirements:

Each student will be required to submit the following items:

i. A power-point presentation with voice-over ONLY. This will require you to add voice over your PowerPoint slides of the Case Study.

ii. Your power-point presentation with voice-over should be submitted via the assignment platform on the module site. Use the following filename [Group ID]-Product No-IPE-Presentation-2025-26.

iii. Please kindly ensure that the placeholder [Group ID]: A, B, …. or E and Product Number 1, 2, …, or 5 are the same with your assigned Group ID and Product No for the Case Study Task on Canvas/StudyNet or Module Site. For example, if you are assigned Group A and select Product 4, it means that the name of your file should be A4-7ENT2086-Presentation-2025-26 and include an appropriate file extension. Kindly ensure that you properly test your power-point presentation prior to submitting it, please!

iv. Only ONE file containing your power-point presentation with voice-over should be submitted per student. It is your individual responsibility to ensure that your submission is made by the stipulated deadline.

v. Please, submit individually, because this is NOT a group assignment. Therefore, Group/Teamwork will NOT be marked. Also, the assignment will be marked anonymously, therefore please do NOT include any personal identifier.

Marks awarded for:

Marks out of 100 will be awarded for content, presentation and referencing including clarity.

Criteria Max. Mark

Mission statement 15

General knowledge and understanding of QFD and HoQ. 15

The first of the six steps – Identify Customer Needs. 10

The other five steps (5 marks per step). 25

Critical discussion of results. 25

Overall Presentation: Effective communication, time management and referencing. 10

Total 100

Note: Find the Rubrics on the Module StudyNet/Canvas.

Overall, a first class submission in this assignment will have the following characteristics:

 Information: Detailed, accurate, relevant; key points highlighted, excellent academic content including knowledge and understanding of the topics covered in the assignment;

Structure: Tells a story, rigorously argued, logical, easy to follow;

Analysis and Interpretation: Extensive evidence of independent thought, points made well developed, and critical analysis;

Use of appropriate evidence: Key points supported with highly relevant and accurate evidence,

critically evaluated;

Clear,  lively,  imaginative;  engaging,  captures  the  audience’s attention;

Type of Feedback to be given for this assignment:

 Feedback will be by generic feedback on StudyNet and individual feedback through rubric comments on the individual assignment marking.

Additional information:

• Please familiarize yourself with regulations governing assessment offences including Plagiarism and Collusion (UPR AS14).
• Engage with guidance for avoiding plagiarism via the University SkillUp module and 1-2-1 sessions with our specialist SASH team.
• For postgraduate modules:

o a score of 50% or above represents a pass mark.

o late submission of any item of coursework for each day or part thereof (or for hard copy submission only, working day or part thereof) for up to five days after the published deadline, coursework relating to modules at Level 7 submitted late (including deferred coursework, but with the exception of referred coursework), will have the numeric grade reduced by 10 grade points until or unless the numeric grade reaches or is 50. Where the numeric grade awarded for the assessment is less than 50, no lateness penalty will be applied.

• The following applies to this assignment in relation to the use of Generative AI tools:

o In this assessment, the student is expressly prohibited from (i) using GenAI tools for the creation of content and (ii) from using GenAI tools or a proofreader or a proofreading service for proofreading.