| Category | Presentation | Subject | Management |
|---|---|---|---|
| University | Canterbury Christ Church University | Module Title | BTM6RME Research Methods 2 |
| Word Count | 1000 words |
|---|---|
| Assessment Type | Individual Presentation |
| Assessment Title | Assignment 1 |
| Academic Year | 2025 |
1. Introduction
1.1. Background and Context In the year 2023, the travel and tourism sectors have become one of the most competitive industries in the world. It contributes to 9.9 trillion US dollars which is almost 91% of the global GDP share. Globally around 5.2 trillion USD is used on travel by almost 1.3 billion of tourism (Statista.com, 2024). Gössling et al., (2020) mentioned that the outbreak of the pandemic has been a turning point for the business within the tourism sector.
Research Proposal Title..........................................................................................................................2
1. Introduction.....................................................................................................................................2
1.1. Background and Context........................................................................................................2
1.2. Problem Statement..................................................................................................................3
1.3. Research Question..................................................................................................................3 1.4. Research Aim.........................................................................................................................3
1.5. Research Objectives................................................................................................................3
2. Literature Review...........................................................................................................................4
2.1. Key Concepts, Theories and Studies......................................................................................4
2.1.1. Needs to Adopt the Effective Leadership Style in the Tourism Sector...........................4
2.1.2. Different leadership style used in the tourism sector......................................................4
2.1.3. Influence of different leadership styles on employee performances in the tourism sector 5 2.1.4 Theories.....................................................................................................................................6
2.2. Gap(s) in Existing Knowledge................................................................................................7
3. Research Methodology...................................................................................................................8
3.1. Research Design.....................................................................................................................8
3.2. Research Methods and Sources..............................................................................................8
3.3. Sampling Design.....................................................................................................................8
3.4. Research Procedure and Ethical Considerations.....................................................................9
3.5. Practical considerations..........................................................................................................9
4. Conclusion:.....................................................................................................................................9
Implications and contributions to knowledge.........................................................................................9
4.1. Practical Implications.............................................................................................................9 4.2. Theoretical Implications.......................................................................................................10 References............................................................................................................................................10 Appendices:..........................................................................................................................................14
Appendix A. Consent Form..............................................................................................................14 Appendix B. Consent Form..............................................................................................................17
Questionaire......................................................................................................................................23
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