BMG847 L7 MSc International Business Dissertation Example 2024

Published: 18 Feb, 2025
Category Dissertation Subject Business
University Ulster University Module Title BMG847 MSc International Business

About This Sample 

In this sample, You learn about social media and its impact on our business. The use of social media by recent and upcoming young graduates is blending more and more into their everyday lives as the underlying technologies of social media become commodities. Therefore, recruitment marketing has to be addressed in communication processes is the way users interact that social media generates. However, a more formal definition of social media from the users' perspective is required to get a useful understanding of what it takes to use it to establish a presence on the internet. If someone wants to advance in their job or stay relevant in a labour market that is continuously changing, investing in opportunities for career growth may make all the difference in the world.  

Table of Content

Chapter 1: Introduction    

  • Background of the Research    
  • Aims and Objectives    
  • Research Rationale    
  • Overview of Dissertation    

Chapter 2: Literature Review    

  • Introduction    
  • Role of social media in recruiting young IT professionals   
  • Key strategies used by the business in attracting young professionals    
  • Benefits to the business in using social media platforms to attract young professionals    
  • Challenges faced by the business while using social media platforms to attract young IT Professionals    
  • Theories   
  • Conceptual framework    
  • Literature gap    
  • Chapter Summary    

Chapter 3: Research Methodology    

  • Introduction    
  • Research Philosophy    
  • Research Approach    
  • Data Collection Method    
  • Sampling Approach    
  • Data Analysis    
  • Reliability and Validity    
  • Ethical Consideration    
  • Limitations    
  • Research Plan    
  • Chapter Summary    

Chapter 4: Findings and Discussion    

  • Introduction   
  • Primary Quantitative Findings    
  • Primary Qualitative Findings    
  • Discussion    
  • Chapter Summary    

Chapter 5: Conclusion and Recommendation    

  • Key summary    
  • Reflections    
  • Research Gap   
  • Future Scope

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