BMG847 L7 MSc International Business Dissertation Example 2024

Published: 18 Feb, 2025

Category	Dissertation	Subject	Business
University	Ulster University	Module Title	BMG847 MSc International Business

About This Sample

In this sample, You learn about social media and its impact on our business. The use of social media by recent and upcoming young graduates is blending more and more into their everyday lives as the underlying technologies of social media become commodities. Therefore, recruitment marketing has to be addressed in communication processes is the way users interact that social media generates. However, a more formal definition of social media from the users' perspective is required to get a useful understanding of what it takes to use it to establish a presence on the internet. If someone wants to advance in their job or stay relevant in a labour market that is continuously changing, investing in opportunities for career growth may make all the difference in the world.

Table of Content

Chapter 1: Introduction

Background of the Research
Aims and Objectives
Research Rationale
Overview of Dissertation

Chapter 2: Literature Review

Introduction
Role of social media in recruiting young IT professionals
Key strategies used by the business in attracting young professionals
Benefits to the business in using social media platforms to attract young professionals
Challenges faced by the business while using social media platforms to attract young IT Professionals
Theories
Conceptual framework
Literature gap
Chapter Summary

Chapter 3: Research Methodology

Introduction
Research Philosophy
Research Approach
Data Collection Method
Sampling Approach
Data Analysis
Reliability and Validity
Ethical Consideration
Limitations
Research Plan
Chapter Summary

Chapter 4: Findings and Discussion

Introduction
Primary Quantitative Findings
Primary Qualitative Findings
Discussion
Chapter Summary

Chapter 5: Conclusion and Recommendation

Key summary
Reflections
Research Gap
Future Scope

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