BUS9024M International Entrepreneurship- Essay Brief| University of Lincoln

PART A of the Portfolio Assessment

Task Description:

Additional Assessment Information:
The first part of the assignment (70%) requires you to select and answer only ONE of the following essay titles:

a. With relevant theories and concepts, examine the “International entrepreneurship and global venturing” from any given country context. Specifically, you answer the following questions:

a) What is international entrepreneurship
b) applying relevant internationalization theory, analyse the international entrepreneurship environment of the selected country?
c) what are the barriers to international entrepreneurship of that country?
d) make recommendations on the factors that an entrepreneur must consider before internationalizing to that country.

b. With relevant theories and concepts, examine how the entrepreneurial ecosystem influences the business environment” of any given country context. Specifically, you answer the following questions:

a) What is entrepreneurial ecosystem;
b) Using the PESTEL framework, analyse the business environment of the chosen country
c) applying Daniel Isenberg entrepreneurial ecosystem, analyse the business environment of the chosen country;
d) make recommendations on how to improve the country’s entrepreneurial ecosystem and business environment.

c. With relevant theories and concepts, examine the effects of “Institution and Culture on Entrepreneurship.” Specifically, you answer the following questions:

a) how institutions and culture influence entrepreneurship of the chosen country
b) how culture and institution influence either women entrepreneurship or Indigenous entrepreneurship of the chosen country
c) make recommendations on the specific cultural barriers that an entrepreneur must consider overcoming if they want to internationalize to that country.

Learning Outcomes Assessed:

LO1: Conceptualise and critically evaluate the role of international entrepreneurship in local, national, and global economic development.
LO2: Discuss and analyse contemporary issues in the context of national and international entrepreneurship.

Assessment Part B of the Portfolio Assessment

Assessment Information:

Develop a Business Plan that describe a business that you are likely to start immediately or in future if given the opportunity. The business report must cover objectives, value proposition, strategies, marketing, and financial forecasts. Additional Assessment Information
Please note all written work MUST be submitted via Turnitin and with feedback delivered either by or Turnitin.

The expected date to return grades and feedback is: 15 working days from submission. Note: Feedback & grades will be available electronically on blackboard. If you have any specific questions relating to the feedback comments email the module co-ordinator to
discuss.

Business Report Description:

Your final business plan report (1,500 words) should be developed around the following themes. It should be evidence-based (using related evidence and statistics) and critical in approach:

1. Executive Summary: Summarizes the identified problem, business strategy, legal status, ownership, location, logos, etc.
2. Introduction that explains the identified problem, business idea to solve the problem, unique value proposition, the market needs and gaps, and management team or structure, registration/certificates required, etc.
3. Market assessment (Micro Level): evidence of the market needs and gaps; compelling benefits of your product / service, risk assessment.
4. Market assessment (Macro Level): Outline the market overview, estimate of overall market size and growth rate, macro trends analysis to assess future market growth and attractiveness (References required here).
5. Industry assessment (Macro Level): SWOT, PESTEL, Porter Five Forces analysis, 5Ps of Marketing, Business Model Canvas, etc.
6. Start-up Costs, Revenue, and Profit & Loss Projection: Your business (start-up cost) cash required/source of financing, summary of three years financial projections and expenditures, revenue and profit/loss.
7. Conclusion: Highlight the main findings of your business analysis; Explain how your business idea may impact on the industry and 3-5 years Growth plan. Full details and further guidance to be posted on the Blackboard.

Learning Outcomes Assessed:

LO3: Assess and develop their understanding and skills in international entrepreneurship to gain practical experience relate to entrepreneurial
knowledge and skills necessary for personal development, career goals and plans.
LO4: Develop and apply functional approaches to the exploration and planning towards launching an opportunity that develop into international business concept, entrepreneurial project, business unit or venture at an international level.