BUS4010 Contemporary Business Environment Assignment 01 Brief | Arden University

Published: 31 Mar, 2025
Category Assignment Subject Business
University Arden University Module Title BUS4010 Contemporary Business Environment

Assignment Brief

As part of the program's formal assessment, you must submit a contemporary business environment assignment. Please refer to your Student Handbook for full details of the programme assessment scheme and general information on preparing and submitting assignments.

Learning Outcomes:

After completing the module, you should be able to:

  • Identifying different types of organisations, their structures and stakeholders
  • Discuss the role and impact of digitisation on the business structure, operations and strategies of contemporary business organisations
  • Explain the key components of micro- and macroeconomics theories and their impacts on organisational behaviour and the national economy
  • Examine leading theories of management, leadership and control and discuss the challenges posed by contemporary business models
  • Understand global issues and their place in a globalised economy, ethical decision-making and accountability. Adopt self-awareness, openness and sensitivity to diversity in culture Graduate Attribute: Socially intelligent and proactively inclusive, able to effectively navigate complex (working) relationships with others from any background or culture using teamwork, communication, and leadership skills. Demonstrates Distinguishable team engagement, which is evidenced while recognising different views of others, including an understanding of equality, diversity, and inclusion. Operating with others in given situations to meet specified objectives and own responsibilities, using given approaches/techniques.

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Assignment Task

The assessment will take the form of a company appraisal by searching international businesses of your choice with accessible corporate site resources to fulfil the needs of the assignment. You should research widely using a range of academic and industry sources to enable you to examine theory, concepts and models and show how these can be applied in the practice of your chosen organisation. You will need to ensure that the company appraisal includes a title page, contents page, introduction, main body including subheadings, a conclusion and references in the correct AU Harvard style as required by the University.

Task 1:

  • Identify two or more different types of organisations, their structures, and stakeholders.
  • Discuss how digitisation has impacted the organisations’ structure, operations, and strategies with examples.
  • Explain at least one leadership and one management theory and the leadership challenges upon your chosen organisation.

Task 2

  • Explain at least one key component of microeconomics and macroeconomics theories and their impacts on organisational behaviour and the national economy.
  • Select at least two global issues and then reflect on how the chosen organisation handles these issues.
    Note: examples of global issues are cultural diversity, ethical decision-making, accountability etc.

Assessment Guidance

Guidance for Task 1:

  • Identifying different organisations by the legal structure e.g., public company, private company, voluntary, charity, public sector, etc.). In addition, the organisation’s operations/purpose, its main objectives, vision/mission, key environmental pressures, industry, market and post-Covid-19 challenges.
  • Exploring organisations' key stakeholders by including their needs and influences. Applying the stakeholder mapping in your organisational responsibilities.
  • Exploring the global impact of the Internet of things, evolving collaboration, networking, e-commerce, eBusiness and social technologies on organisational structures, operations, decision-making and ways of working
    from your organisations.
  • Discussing the challenges posed to leadership by contemporary global business models in the context of modern theories and assessing the importance of control in effective organisational performance. Based on your company’s review, highlight the importance of strategic management and scanning in appraising real-world examples.

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Guidance for Task 2:

  • Microeconomics: Main tools used to analyse the internal and competitive environments include for the micro forces and its influences on your chosen organisation.
  • Macroeconomics: Explaining the macroeconomics influences currently affecting your chosen organisation, by including the ‘economic problem’, supply and demand, market structures, circular flow of income, measures of macroeconomic activity, fiscal and monetary policies.
  • Exploring areas of responsible global citizen, global issues and their place in a globalised economy, ethical decision-making, and accountability. Adopt self-awareness, openness, and sensitivity to diversity in culture.

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