BTM6RME Business & Tourism Management Module Assignment Brief

Learning Outcomes

This assignment has been designed to provide you with an opportunity to demonstrate your  achievement of the following module learning outcomes:

Module Outcome 1: Identify research goals, set objectives and design research methodology

Module Outcome 2: Demonstrate an understanding of the key purposes of a literature review, how to read  research papers and how to write a literature review

Module Outcome 3: Demonstrate an understanding of how to analyse and interpret research findings and report them in the context of existing research.

Module Outcome 4: Present the research question or problem being addressed in the proposal to an academic audience.

Assignment Overview

This assignment requires you to deliver an individual presentation of your research proposal.  It aims to evaluate your ability to effectively communicate your chosen research field,  research idea, objectives, literature review, and methodology. This assessment is a key component of your final year, designed to showcase your skills and knowledge in presenting academic research. 

Students must explain and justify their research design, theoretical framework, methodology,  data collection, analysis, and research timeline. The presentation may be used in different contexts, such as jobs in the tourism sector or academic settings, where students need to address theoretical or practical issues. 

Clear, concise, and convincing oral presentation skills, supported by appealing slides, are essential for future professionals in Business and Tourism Management. Additionally,  students must demonstrate the ability to handle questions effectively and justify their decisions. 

This assignment will be presented in Week 5 and serves as preparation for the final project dissertation at Level 6. Students are expected to demonstrate achievement of learning objectives, including knowledge and understanding of research design approaches and the ability to evaluate various methods and techniques for primary or secondary data gathering and analysis. 
 
Emphasis is on the presentation of the literature review for students to demonstrate an understanding of the research in their chosen field of study. This is crucial for building a strong theoretical foundation for the proposed research. Additionally, students are required to consider ethical, practical, and theoretical considerations and limitations of their research.

Assignment Task

The individual presentation of the research proposal will repeat the written research proposal in  some parts but will substantially develop the following parts:  

- Rationale for the research, stating and justifying the research problem, aim,  objectives and research approach. 
- Key (seminal) research studies from the literature review. 
- Theoretical framework (theories to be used to answer the aim and objectives) - Gap in the research or evidence of the research necessity, e.g. from reports. - Research methodology. 
- Proposed outcomes of the research and personal contribution. 

This assignment offers students the chance to showcase their skills in comprehending and interpreting information related to research methodology and presenting it effectively to diverse audiences, encompassing academic and business contexts. 
 
Specifically, students are tasked with delivering their previously written research proposal,  which is a 3000-word document accompanied by required appendices, in a presentation format.  

You will need to prepare a PowerPoint presentation and present the proposal orally in class. You must be able to respond to questions concerning the theoretical framework,  previous research, gaps in the research, and practical and theoretical implications with appropriate referencing to the relevant primary and secondary resources. You will need to justify your interest and your role in future research.