BABM3003 Critical Issues in Global Business Component 1 Group Presentation 2025

BABM3003 COMPONENT 1: 40% weighting

Group Presentation- 100%

Your task is to critically analyse a chosen company and identify a case study relating to a contemporary business issue based on the relevant topic you have been allocated by your tutor. Each group is expected to do a 10-15 minutes presentation to staff and students in your Seminar group.

Each group will be assessed and graded based on the PowerPoint presentation: (Each group member will receive the same grade for the group presentation).

Note: Every student is expected to submit a copy of the PowerPoint to Turnitin before the start of the presentation.
(See the marking Criteria Sheet for allocation of marks per section)
Presentations would be delivered on one of the following topics:

• The impact of Globalisation on Business performance.
• The effect of contributions made by companies to the local economy they operate in.
• The changing role of technology or artificial intelligence on business processes of companies.
• The influence of innovation on firm performance.

Non-attendance for your allotted presentation time slot will result in a mark of zero for this assessment.
*If you are genuinely away due to a family bereavement, illness, or some legitimate reasons, you must provide documentary evidence. If in exceptional cases your tutor accepts this evidence, your make-up presentation will take place at a mutually convenient time with your tutor.
Attend ALL seminars, one of which will be when your presentation takes place.
You are required to listen to your colleagues and their feedback so that we all learn from our own presentational styles and examples of good practice.

Guidance for the Group Presentation- 60%

Critical analysis of a Business Issue on an Organisation

You need to complete a critical analysis of a business issue on an organisation of your choice. The following represents the different elements you will need to consider in this assignment:

a)Identify a key business issue in relation to your chosen topic.

Conduct a critical analysis in which you clearly identify a specific business issue relating to the theme of your chosen organisation (considering macro-environmental and competitive factors). The business issue may involve such matters as: technological advancements; political pressure; changing consumer taste; new competition in the marketplace; changing legislation; etc. To highlight the key business issue, your report should apply a number of the theories and concepts from the course, with justification for their use (30% of total marks).

b)Evaluate your organisation’s ability to respond

In relation to a), you will then need to critically analyse the impact of the business issue on the organisation’s strategic capabilities and assess their ability to respond to the contemporary business issue you identify. Here it is important that you consider any opportunities, challenges and tensions the issue may cause within the organisation and industry. Examples of such impact may include: changing/emerging stakeholder relationships; dynamics in the operating environment; implications for the value system/resources; implications for organisational culture; etc. (40% of total marks).
A further 15% is awarded on the basis of communication and presentation, and another 15% awarded based on appropriate use of evidence and referencing.

Note: You should choose an organization which is currently active and for which you are able to access publicly-available information in support of the points you make in the assignment. We will discuss the most important considerations in choosing your organisation in the lectures and seminars.

BABM3003 COMPONENT 1: PRESENTATION -Marking Criteria for Assessment