Category | Assignment | Subject | |
---|---|---|---|
University | University College Birmingham | Module Title | 2210 Rooms Division Strategy |
Word Count | 2,000 words |
---|---|
Assessment Type | Formal Report |
Assessment Title | Case Study |
Academic Year | Sem 1 2025-26 |
The Royal Vista Hotel is a four-star luxury hotel situated in the dynamic Birmingham city center. This hotel has a huge hospitality landscape with 200 designed rooms, advanced leading-edge conference facilities, and signature restaurants that serve different types of local and international flavors (Yan et al., 2020). This hotel is situated in a prime location and it is one of the top choices for both leisure and business travelers, Who want a hotel in a prime location with an exceptional hospitality experience..........View More.
Introduction
Motivation
Dynamic pricing
Investigation
Identify and discuss essential factors
Relevant evidence to support the investigation
Strategy
Distribution systems to expand its reach and enhance visibility
Improve market share and increase occupancy levels
Attraction
Conclusion
References
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