Strategy, Leadership, and The Culture of Innovation Report Assignment Brief | GCD

CONTENT AND TECHNICAL SPECIFICATIONS

Removal

The Groups can request before the assignment week, that the faculty remove inactive members. If this is acceded to, the group redistributes that member’s scheduler activities amongst the others and the

removed member will be placed another group or given an alternative assignment.

Originality

The report must be written in the group’s own words. AI-generated text must be identified and critically evaluated, not simply copied.

Generic Content

General descriptions of facts and theory that are not framed within arguments and applying theory

earn no marks and may prompt QA hearings to identify their origins. The onus of proof is on the learners to prove the provenance of all content if any queries are raised.

Use of AI and External Tools

AI tools may be used for research, summarisation, comparative analysis, and data gathering. AI- generated content must be critically evaluated rather than accepted at face value. Marks will be awarded for insightful critique of AI findings, including discussion of biases, limitations, and inconsistencies. AI-generated text must be marked but is not automatically disqualified from

earning marks if properly analysed.

Figures & Citations

All figures must be captioned, cited, and listed in a Table of Figures. Lecture slides are not valid sources.

Referencing

All theory and facts must be cited in-text (Author, Year) using Zotero’s “Add/edit citation” function, with

The References section populated entirely using Zotero’s “Add Bibliography” function.

Format &

Submission

The report must be uploaded as a .docx file by the group coordinator.

MARKING SCHEME

Report (applied to each section)

Use of Theory 25%

Applying Theory & Concepts 40%

Structure and Style 10%

Evidence of engagement 15%

Conforming to instructions 10%

The full section-by-section rubric is on Grademark on the Moodle/Turnitin submission link for this document

STRUCTURE OF REPORT

(headings, content, % contribution to report mark and word count estimates)

% WORDS

Introduction

5%

Overview and commentary on the findings of this report: how the company resolved the tensions overall, insights generated from your analysis, assessment and actions sections. No

history or general description of theory or the company should be included.

500

words

Table of Contents (followed by Table of Figures)

n/a

Missioning and Visioning

10%

Dilemma, trade-off, puzzle, paradox (delete all but one)

1000

words

Explain the rationale for your answer, based on an examination of your company’s purpose, including their mission, vision, and stated objectives, ESG considerations, what they do, and

what others report

Business Level

10%

Dilemma, trade-off, puzzle, paradox (delete all but one)

1000

words

Explain the rationale for your answer, based on an examination of the Business Model (resource base/activity system/product offering) of one key department of your company, incorporating

assessment of R&D assessments, market access, reimbursement model assessment.

Corporate Level

10%

Dilemma, trade-off, puzzle, paradox (delete all but one)

1000

words

Explain the rationale for your answer, based on an assessment of your company’s corporate

composition (e.g., using the Growth-Share Matrix) and management

Formation

10%

Dilemma, trade-off, puzzle, paradox (delete all but one)

1000

words

Explain the rationale for your answer, based on an examination of your company’s Strategy

Formation Activities & Roles, with a focus on any strategic planning or roadmap they might have and the use of AI tools in industry research and decision-making.

Change

10%

Dilemma, trade-off, puzzle, paradox (delete all but one)

1000

words

Explain the rationale for your answer, based on a comparison of the Areas, Magnitude and Pace

of two major digital transformation initiatives your company has undertaken

Industry Context

10%

Dilemma, trade-off, puzzle, paradox (delete all but one)

1000

words

Explain the rationale for your answer, based on a comparison of (a) the dimensions, paths (optional), drivers (including include AI, data analytics, ESG and digital transformation) and inhibitors in the industry (e.g., regulatory frameworks) with (b) your company’s approach to each

in terms of rivals’ responses.

Organisational Context

10%

Dilemma, trade-off, puzzle, paradox (delete all but one)

1000

words

Explain the rationale for your answer, based on a comparison of two recent leaders’ approach to

organisational development (i.e., their respective sources, levers and arenas of influence)

Assessment

10%

Summarise strategic resolutions identified (table format) and use that as a basis for evaluating

the long-term sustainability of the company’s approach to strategy.

1000

words

Actions

10%

Recommend three specific actions to improve strategic sustainability (e.g., that might change a dilemma to a trade-off or a trade-off a puzzle.

1000

words

References

5%

References section created using the Zotero ‘Add Bibliography’ function set to the “Griffith

College – Harvard” style, checked for accuracy and inclusion of all required source information

n/a

Total

9.500