Research Methods Individual presentation (equivalent to 2000 words), Canterbury Christ Church University

Assignment Brief

Task 

• This assessment is an individual presentation of the research proposal that presents student’s ability to effectively communicate the idea, objectives and research methodology of the planned research project and justify chosen research design. The students are expected to logically substantiate theoretical framework for preliminary research and research methodology, choice of data to be collected and analysed, methods and procedures to complete the research, as well as the research timeline and its feasibility.
• Depending on the context, the presentation of the research proposal might be needed in a range of situations either in the employment in tourism sector or in an academic setting, where students will need to solve a theoretical and/or practical problem.
• Therefore, the ability to orally present a research proposal in a clear, concise and convincing way and support the presentation with effective and appealing slides is an essential component of professional skillset of the would-be Bachelor in Business and Tourism Management. Another essential skill is ability to handle questions effectively, demonstrate readiness to provide additional details and justify choices and decisions. 
• Individual presentation of the research proposal is the final assignment in Level 5, and logically prepares students to undertaking a dissertation at Level 6. By presenting this assignment, students must demonstrate they have achieved their learning objectives, i.e. have knowledge and understanding of approaches to research design and are able to evaluate the usefulness of various methods and techniques for primary data-gathering and analysis, ethical, practical and theoretical considerations and limitations of their research. 

Learning Outcomes 

LO 1 Define and justify an appropriate business-related research issue to investigate empirically.
LO 2 Explain and critically evaluate the main social scientific research methodologies and methods appropriate for the business.
LO 3 Draw on relevant academic literature and appropriate data sources to develop and evaluate insights from published materials related to chosen research area.
LO 4 Demonstrate an informed understanding on key ethical considerations of conducting research projects.
LO 5 Demonstrate appropriate academic writing skills, referencing and good academic practice and make decisions on organising material in a logical and coherent way with an audience in mind.

Overview of the assignment

Individual presentation of the research proposal will repeat the research proposal in some parts, but will substantially develop the following parts:

• Rationale for the research, stating and justifying the research problem, aim, objectives and research approach.
• Theoretical framework as the basis for the literature review.
• Previous research, gap in the research or evidence of the research necessity, e.g. from reports.
• Research methodology.
• Proposed outcomes of the research and personal contribution.

Consequently, this assignment provides the opportunity for students to demonstrate the ability to understand and interpret information relevant to the research methodology and present it to a variety of audiences in both academic and business environments in a written form as a 2000 words research proposal with required appendices.

You will need to prepare a Power Point presentation and present the proposal orally. You must be able to respond questions concerning theoretical framework, previous research, gap in the research, practical and theoretical implications with appropriate referencing to the relevant primary and secondary resources. You will need to justify your interest and your role in the future research.