| Category | Presentation | Subject | Managemet |
|---|---|---|---|
| University | London Metropolitan University | Module Title | MN7002 MSc International Business Management |
This summative assessment for MSc International Business Management is a Group Presentation. The assessment assesses learning outcomes 1-4 of the module, which are that on successful completion of the module students will be able to:
1 Analyse the environment of a firm, both internal and external, current and future, to identify sources of competitive advantage and disadvantage, and opportunities and threats.
2 Critically evaluate strategic direction and strategic options in complex current and future business environments to inform executive decisions.
3 Critically evaluate strategic information, insights and recommendations.
4 Communicate strategic analysis and recommendations clearly, concisely and effectively
Cesim Global Challenge performance is ultimately measured by cumulative shareholder return. Successful teams pursue a consistent strategy that targets profitable market segments in each of the three regions and is robust in the face of changing circumstances in the industry and wider global environment.
By the end of round 5 each team should have established a clear strategic position and be managing their company effectively. Depending on strategic and tactical choices there may have been early winners and losers. What is your strategic intent over the next 3 rounds and what will be the result for your shareholders?
You are to present a strategic review of your company that includes:
-> investment in R&D and products
-> investment in production facilities
-> production strategy
-> use of outsourcing
-> supplier strategy
Using the template provided you should structure your presentation as follows:
Title page & group member list including student IDs
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