2027 Global Menu Development Assignment, University College Birmingham

Published: 10 Jan, 2025
Category Assignment Subject Education
University University College Birmingham Module Title Global Menu Development Culinary

ASSIGNMENT TASK:

You are required to prepare and deliver an individual culinary research presentation:

  • Undertake in-depth culinary research into the traditional cuisine of a selected country to aid innovative and profitable menu planning.
  • Explain the importance of adapting authentic cuisine to suit your chosen target market.
  • Design a creative menu (3 course) considering customer expectations, culinary trends, and current industry developments. 
  • Discuss the proposed modification of a selected dish for a local market application. 
  • Provide a reflective review of the overall culinary research process and learning experience. 
  • Reference all researched information to the required academic standard 
  • Please focus on quality of research, academic standards, and attention to detail.

TASK GUIDANCE:

  • Focus on attention to detail, quality of work and overall academic standards. 
  • The presentations slots will be split between weeks 11 & 12. 
  • Students who are not presenting are required to attend as audience. 
  • Please see separate schedule for time/location. 
  • In week 10; you are required to submit a digital copy of your presentation slides (including supporting notes/material) via email directly to your lecturer. 
  • For additional guidance on this assignment, please access the assignment vodcast available through Canvas.

GUIDANCE FOR LIVE FACE-TO-FACE PRESENTATIONS:

  • All students must verify their identity with their student ID card before the live session starts. If you do not have your ID card (which is a mandatory requirement across all UCB campuses), please speak to the assessor about an alternative way to verify your identity.
  • Please note that all sessions will be recorded by the assessor, as this will be required for examiner observation.

LEARNING OUTCOMES:

  1. Undertake in-depth culinary research to aid the creative design of global, innovative, and profitable menus suitable for a wide range of target market opportunities.
  2. Consider customer expectations and current industry developments e.g., sustainability, allergens, healthier eating, special diets, and culinary trends.  

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