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BS595 L7 Business Simulation – Global Business Strategy Jan26 Portfolio Assessment Brief | ULaw

Published: 23 Dec, 2025
Category Assignment Subject Business
University The University of Law (ULaw) Module Title BS595 Business Simulation – Global Business Strategy
Word Count 2,500 words
Assessment Type Individual Portfolio
Academic Year 2026

ASSESSMENT BRIEF

L7 Business Simulation – Global Business Strategy

By sitting this assessment, I am confirming:

  • That I have worked independently on this assessment submission, and I have not worked together with any current or previous student at the University to produce my submission, other than when officially permitted to do so;
  • I also confirm the contents of my submission have not been generated by a third party;
  • I have fully referenced and correctly cited the work of others, where required;
  • I have not used any generative AI tools to generate, rephrase or otherwise produce content for this submission, except where their use was explicitly permitted, and I have read and understood the University's AI in Higher Education Policy and Protocols;
  • I have read the Student Discipline Regulations and understand that any academic misconduct can lead to disciplinary consequences and undermine academic integrity;
  • I understand that where applicable, I am expected to engage with my academic work in a manner that meets the professional standards and requirements set by the relevant Professional, Statutory and Regulatory Body (PSRB) or accrediting body for my course.
    By submitting this assessment submission, I am confirming that I am fit to sit according to the Assessment Regulations.

Key Details and Requirements

Learning Outcomes:

  1. Critically analyse the business environment to categorise the determinants of business performance.
  2. Examine business situations to establish organisation’s capabilities; identify critical issues and evaluate options available to address the issues. 
  3. Develop an understanding of how to approach management decision-making, assessing alternatives, and making deliberate thoughtful decisions.
  4. Justify the decisions made on the allocation of resources and evidence the value added clearly.
  5. Appraise Environmental, Social, and Governance (ESG) considerations and practices and the implications for organisation’s perception and performance.

Assessment details: Individual Portfolio, 100% (equivalent to 2,500 words)

Referencing: Students are expected to use Harvard Referencing throughout their assignments where required. Please follow the Harvard Referencing Handbook for all your assignments at the ULBS. 
Submission Method: Turnitin - Your work will be put through Turnitin. All submissions will be electronically checked for plagiarism and the use of AI software. 

You have the option to upload your work ahead of the deadline, more than once. ULBS will be reviewing your last submission only. You can only upload one file. For example, if your work contains a Word document and PowerPoint slides/Excel spreadsheet you will need to copy your slides/spreadsheet into the Word document.

Note: Keep in mind that self-plagiarism (when you reuse your own specific wording and ideas from work that you have previously submitted without referencing yourself) is also a form of plagiarism and is not allowed.

ASSIGNMENT DETAILS

A portfolio organised to collect pieces of evidence on your learning journey will be used to assess this module. The portfolio will comprise pieces of evidence that underpin your decision-making process and a summary report that showcases the knowledge gained, skills developed and your experience throughout the simulation exercise. Your task is to create your portfolio comprising two key components- evidence of your decision-making process (across all departments) and a SUMMARY REPORT. Your evidence of decision-making process will be produced upon completion of simulation rounds 3-6 and will comprise evidence of concepts, theories and justifications that guide your decisions and results, specific to the round of simulation being appraised. Your summary report (1500 words) concludes your portfolio.

The Global Business Strategy simulation activity is elaborated below. 

Your simulation entails 6 iterations/rounds of business activities. You are required to rotate the leadership of the various departments of the organisation. The departments are listed.

  1. Finance Department
  2. Marketing Department
  3. Production Department
  4.  Sustainability Department

TASKS

Upon completing rounds 1 and 2 of the simulation, you are now required to build your portfolio by providing evidence of your decision-making process (across all departments) on rounds 3-6, focusing on the department you led during the rounds, starting with round 3 activity by mid-term. This will be followed by your summary report at the end of the simulation exercise.
Therefore, you are required to provide four separate sets of evidence and one summary report. 

The pieces of evidence for the different departments should comprise the following:

Task one: Decision-making process artefacts (LO 1,2,3,4 & 5) I Units 6-9

  • Situation analysis and Goals for the round
  • Strategies adopted and Result evaluation

Your summary report should comprise the following:

Task two: Summary Report (LO3 & 4) I Unit 8-9

  • Title
  • Introduction
  • Overview of Key decisions across rounds
  • Overview of results across the rounds
  • Aligning approaches/decisions to results 
  • Conclusion

Portfolio instructions:

  • Please note that your portfolio should have 5 main pages. Page one: Decision-making process artefacts 1 – Page two: Decision-making process artefacts 2 - Page three: Decision-making process artefacts 3 - Page four: Decision-making process artefacts 4 – Page five: Summary Report

Any write-up in the Portfolio should be written using Arial font type, font size 12, and 1.5 line spacing

Proper citations are essential. All tasks require referencing academic and other sources, listed in a Harvard Referencing style, and presenting a reference list at the end of the Portfolio. Whenever you use external sources (pictures, definitions, line of argumentation), clearly state this at the end of the sentence or paragraph by referencing the original article using the Harvard Referencing style.

Please refer to the marking criteria (below) for a breakdown of how this assignment will be marked.

BS595 L7 Assessment Criteria – Global Business Strategy Simulation

 GRADE DESCRIPTORS

MARKING CRITERIA

Mark Weight

FAIL

(0 - 49%) 

PASS

(50 – 59%)

COMMENDATION

(60 – 69%)

DISTINCTION

(70-100%)

 

 

 

Exhibits an unsatisfactory grasp of the issues. Primarily descriptive and lacking in independent critical thought.  Weak or no attempt at analysis, synthesis, and critical reflection. Little evidence of ability to tackle the issues. Poor structure/grammar/

Satisfactory grasp of the issues, with limited independent critical thought appropriate to the tasks. Material is largely relevant to the tasks. Some evidence of analysis, synthesis, and critical reflection. Work is presented in acceptable manner, with some minor errors.

Good/very good understanding of the issue with some independent critical thought and approach to the tasks.  Good attempt at analysis, synthesis, and critical reflection, with evidence of some ability to tackle issues. Work is clearly presented in a well organised manner.

Excellent level of understanding.

All requirements are dealt with to a high standard. Excellent analysis, synthesis, and critical reflection. Evidence of independent and original judgement in relation to resolution of problems Excellently presented.

Situation Analysis and Establishing Business Issues (LO 1 & 2) 

Demonstrated the ability to independently explore, gather, present, critically analyse and interpret relevant data to identify factors that underpin the organisation's situation in every simulation round according to the departments. Engaged in strategic position analysis and presented the situation(s) and the ensuing issues to underpin the assessment of alternative actions.  

 25

 

 

 

 

 Strategy choice and implementation (LO3 & 4)  

Explored and evaluated strategy options guided by a clear understanding of the issues (relating to the various departments) and selected suitable approaches to be implemented. Communicated the overall strategy implementation across all decision areas/offices held throughout the simulation.

 

20

 

 

 

 

 Decision-making and the Justification (LO3 & 4) 

Reflected on decisions made and strategies adopted by  

aligning the strategies adopted and results obtained to ascertain the effectiveness of the strategies. Thereby, evaluating performance throughout the simulation exercise, identifying strategies that were successful or failed. All these are well illustrated in the summary report.

 20

 

 

 

 

ESG Principles and the Incorporation in Strategic Decision-Making (LO5)

Demonstrated an understanding of the components of ESG and their importance to business sustainability. Assessed the implications for operation and reputation and evidenced these by correlating the ESG scores and activities with their business performance metrics such as market shares, sales, and financial statements. Also, highlighting from the simulation experience where ESG factors influenced the strategic decisions, discussing the outcomes and lessons learned.

15

 

 

 

 

Portfolio Structure and Presentation, Participation and Contribution (All LOs)

Completed an e-portfolio comprising evidence of the decision-making process across the organisation departments during the simulation exercise using the provided tool (Pebble Pad). Also included is the final summary report. All portfolio contents follow the prescribed format; provide all relevant information and collectively cover all rounds of the simulation exercise. The reports adhere to the recommended Harvard referencing style and writing convention.

Fully engaged in the simulation exercise by completing and submitting decisions in all the rounds before the deadline and recording a minimum of 40-50 hours of online activity log of the simulation.   

20

 

 

 

 

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