4001MHR Data Skills for Business Assignment Brief | Coventry University

4001MHR Task:

1. Why Data is so important for businesses nowadays?

Explain

1.1. The Process (workflow) to analyse data and to make business decisions.

Analyse

2. Data management within the organization

[Explain the management of data internally in the industry/business you will focus.]

2.1. Data Management

[Explain Data Management]

2.2. Data contributing to the Manufacturing/Production

[Explain data management from the business Manufacturing/Production side when producing a product to the point of reaching to the consumer side.]

3. Data management coming from outside of the organization.

3.1. Data that influence new Customers through Digital marketing.

[Specify the usage of Data to influence new customers thought Digital Marketing and which are the channels to reach out to them.]

3.2 Data to influence returning customers through Digital marketing.

[Specify the usage of Data to influence returning customers thought Digital Marketing and which are the channels to reach out to them.]

4001MHR Introduction

• Introduce yourself by acknowledging you are enrolled in a specific course at Coventry University, semester and you are taking the Data Skills for Business module.
• Explain the purpose of this research is to analyze data related to which factors influence customers on purchasing decisions the product you created.
• Explain there are 7 to 10 questions on the survey.
• Guarantee that any personal detailed information will not be asked. The data will only be used and analyzed for academic purposes and will be carefully stored on a password protected drive. Include the time the survey will take 7 to 10 minutes maximum.
• Address that the participation is voluntary and at any time the participant can withdraw. There are not incentives from participating in this research survey.