MGT103 Understanding Markets and Marketing Assignment Answer

Published: 03 May, 2025
Category Assignment Subject Management
University University of Sunderland Module Title MGT103 Understanding Markets and Marketing
Format: Report 
Academic Year:
2024/25  
Length:  3,000 words—leniency of (+/-) 10%)      

MGT103 Introduction

The core purpose of this study is to undertake a detailed evaluation of the key customer engagement strategy of the organization. In this aspect, a regional health cafe based in Sunderland named Flamingo is considered as the case study organization. ...More

Table of Contents

Introduction    
“Environmental Analysis”    
“Customer Engagement Analysis”    
Segmentation    
Targeting    
Positioning   
Value Proposition    
“Competitor Strategy Analysis”    
Conclusion    
References    

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