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Customer Experience Strategy CW3 Report Summative Assessment Sample| BPP University

Published: 13 Feb, 2025
Category Report Writing Subject Management
University BPP Business School Module Title Customer Experience Strategy
Word Count 2500 words
Assessment Type Write a Report
Assessment Title Customer Experience Strategy : Amazon Alexa Case Study
Academic Year 2025

CW3 Assessment Overview

The report will be centred on understanding ways customer experience (CX) strategy of Marks & Spencer is shaped in terms of clothing products

Table of Content

  • Introduction   
  • Task 1- The importance of customer experience    
  • Task 2- Consumer persona creation    
  • Task 3- Mapping the customer journey    
  • Task 4- Omni channel marketing    
  • Task 5- CX Performance metrics    
  • Task 6- CX performance in distinct industries    
  • Conclusion

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See the assignment brief of this sample, then click here: Customer Experience Strategy CW3 Summative Brief 

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