PE7003 The Business Environment Assignment Brief - NU

PE7003 Assignment Brief:

A clear statement of the work that students are expected to undertake: Choosing an organisation with which you are familiar (ideally the organisation for which you work) and using strategic management and organisational development theories write a report that:   

1. Identifies the key factors in your organisation’s current operating environment and evaluate their impact on your chosen organisation; 
2. Critically analyses the organisation’s current strategic position;
3. Identifies and evaluate two strategic options before stating your preferred strategic option;
4. Critically analyse the key principles of successful change programmes that underpin the effective implementation of your chosen strategic option.

Further Information:  

This assignment assesses the whole module. It has been designed to provide you with an opportunity to not only develop your understanding of strategic management and organisational development but also your ability for critical evaluation and report writing. 

It assesses the following learning outcomes of PE7003:  

• Critically apply strategic management and organisational development theories, concepts and techniques in order to determine the future strategic direction of an organisation;
• Critically evaluate and appraise the interaction of strategic and organisational development theories in relation to the creation of successful organisations in complex environments; 
• Critically analyse information, identify solutions, demonstrate judgement and communicate findings; 
• Demonstrate the capacity for independent, evidence-based thinking and decision-making.

PE7003 Assessment Criteria/Mark Scheme: 

• Critical analysis of the operating environment of your chosen organisation using appropriate strategic management theory (30%) 
• Critical  analysis  of  the  organisation’s  current  strategic  position  using  appropriate  strategic management theory (15%) 
• Identification and evaluation, using an appropriate model, of two appropriate strategic options. Using the evaluation to justify a final single option choice (15%) 
• Critical analysis of the principles  of successful change  programmes that underpin effective strategic  implementation  using  appropriate  strategic  management  and  organisational development theory to apply the chosen option (30%)
• Well-structured and argued report that shows evidence of wide reading of academic sources (beyond the  module paper and core texts) that are integrated into the report and  correctly referenced (10%)