MSB010-6 Intercultural Business Practice Assignment 1 Brief- UOB

Published: 07 Mar, 2025
Category Assignment Subject Business and Management
University University of Bedfordshire (UOB) Module Title MSB010-6 Intercultural Business Practice
Word Count 1800 words
Assessment Type Assignment1: Portfolio
Assessment Title Coursework – Portfolio (CW-PO)

learning outcomes of MSB010-6

  1. Demonstrate knowledge and understanding in managing organisations within the context of diverse cultural environments, while critically assessing a spectrum of cross-border business and management challenges in global organisations
  2. Evaluate and formulate arguments and solutions across a broad range of international business and management issues through in-depth cross-cultural analysis. 

What am I required to do in this assignment?

This assessment has two elementsto form a portfolio: 

Element 1 (20%) - Individual Report

Craft a comprehensive report to address a complex challenge in international organisations, applying cross-disciplinary knowledge and strategies.

This report will be accompanied by your portfolio of proposals following lectures and class discussions.

Guidelines:

  • Introduction: Define the problem within the context of a global and culturally diverse environment.
  • Analysis(Main Findings): Use theories from international business and management to dissect the problem and propose solutions, ensuring these are informed by an understanding of cultural variances.
  • Conclusion: Offer innovative recommendations that showcase deep analysis and understanding of Intercultural business management.

Element 2 (10%) - Career Task - Your Profile

Overview

This element is to be completed and submitted individually by each student. You are required to create a tailored professional profile that communicates your expertise and aspirations in international business. This includes preparing a CV and a cover letter, aligned with your aspirations for roles in intercultural business.

Submission Instructions

  1. Prepare a single document containing all sections detailed below (maximum of 5 pages).
  2. Submit this document through the A1 – Element 2 Submission Link provided in BREO.
  3. Seek support from the University of Bedfordshire Career and Employability Services for guidance in creating and refining your professional documents.

Content Guidelines

Section 1: Job Role Summary

  • Describe a potential job role you aspire to apply for in the future, preferably related to international business.
  • Explain why you are interested in this role and how it aligns with your career goals.

Section 2: Cover Letter

  • Write a cover letter tailored to the job role mentioned in Section 1.
  • Connect your personal expertise, experiences, and qualifications to the specific requirements of the role, demonstrating how you are a strong candidate.

Section 3: Professional CV or LinkedIn Profile Summary

  • Provide a professional CV or a LinkedIn Profile CV summary that highlights your qualifications, skills, and experiences relevant to the job role in Section 1.
  • Emphasise any international projects, language skills, and cross-cultural teamwork/management experiences.
  • For LinkedIn, include a link to your profile in this section if applicable.

Submission Reminder

Make sure that each section (summary, cover letter, CV/LinkedIn) is tailored to reflect your understanding and capability to meet the demands of a diverse, global business environment.

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MSB010-6 Marks and Feedback:

How will my assignment be marked?

Your assignment will be marked according to the threshold expectations and the criteria on the following page.

You can use them to evaluate your own work and consider your grade before you submit.

 

 70%+

(Distinction)

60-69%

(Commendation)

50-59%

(Pass)

40-49% (Pass)

Threshold Standard

30-39% (Fail)

0-29% (Fail)

1 Knowledge of management theories applicable to intercultural settings (30%)

Excellent knowledge of relevant management theories applicable to diverse cultural settings. Accurate and detailed understanding with no significant errors. Highly focused analysis consistently relevant to managing intercultural business challenges. Demonstrates original thinking and advanced insight into concepts and issues. Evidence of critical evaluation and synthesis of new ideas.

Very good knowledge of relevant management theories applicable to diverse cultural settings. Mostly accurate understanding with minor errors only. Clear and focused discussion that generally stays on topic of managing intercultural business challenges. Demonstrates a logical and coherent discussion of concepts and issues with most evidence of originality.

Good knowledge of relevant management theories applicable to diverse cultural settings. Mostly accurate understanding. Quite clear focus, but sometimes strays from the topic of managing intercultural business challenges. Logical and coherent discussion of concepts and issues, but limited originality.

Satisfactory knowledge of relevant management theories applicable to diverse cultural settings. Satisfactory Some noticeable misunderstandings and/or inaccuracies. Rather confused focus that quite often strays from the topic of managing intercultural business challenges.

 

Poor understanding of the basic management theories applicable to diverse cultural settings. Frequent misunderstandings and inaccuracies. Lacks clear focus, often deviating significantly from the topic of managing intercultural business challenges. Superficial or very general discussion of concepts and issues.

Inadequate understanding of management theories applicable to diverse cultural settings. Significant and fundamental errors and misunderstandings. No coherent focus, with the discussion mostly irrelevant to the topic of managing intercultural business challenges. Discussion of concepts and issues is either non-existent or completely irrelevant.

2 Analyses based on evidence and practice (30%)

Excellent analysis of a range of related concepts and ideas. Evidence based argument demonstrating an excellent understanding of international business theories in practice. Statements of ‘fact’ and personal belief supported by citations from an extensive range of appropriate Up to date third-party sources, research, and relevant literature.

 

Very good analysis of related concepts and ideas. Appropriate evidence-based argument demonstrating very good understanding of international business theories in practice. Statements of ‘fact’ and personal belief reinforced by citations from an appropriate and broad range of third-party sources, research, and relevant literature.

 

Good analysis of some appropriate concepts. Some evidence-based argument demonstrated which draws on international business theories in practice. Statements of ‘fact’ and personal belief reinforced by citations from an appropriate, but limited, range of third-party sources, research, and relevant literature.

 

Satisfactory analysis. Satisfactory enough evidence-based argument. Satisfactory reference to international business theories in practice or used inappropriately. Statements of ‘fact’ and personal belief satisfactory reinforced by citations from appropriate third-party sources, research, and relevant literature.

 

Poor analysis. Very limited evidence or argument based on theoretical or practical insights. Often inappropriate or incorrect use of international business theories in practice. Statements of fact and personal opinions rarely supported by relevant citations or evidence.

 

Inadequate analysis with no real understanding or application of relevant concepts. No evidence-based argument; relies on incorrect assumptions or misunderstood international business theories in practice. Statements largely unsupported by any credible sources, showing a lack of engagement with necessary research or literature.

 

3 Presentation skills and self-reflection (20%)

Excellent presentation that strictly conforms to the assignment guidelines. The text is wide-ranging, style mature, approach measured, and overall presentation reader friendly. Exhibits a sophisticated command of language with precise and articulate expression.

 

Very good overall presentation of the discussion is articulate, lucid, structurally sensible, and mature in expression. The references are organised conscientiously and comprehensively. Presentation is clear and engaging, facilitating easy understanding and reader engagement.

 

Good presentation, though generally systematic, exhibits room for improvement. Issues such as over-long and discursive paragraphs or too short but good paragraphs most pages reader friendly. The organisation of content and ideas are good but needs refinement to enhance clarity and readability.

 

Satisfactory presentation: the discussion is reasonably systematic but includes some flaws. Presentation issues like over-long and discursive sections or too short but satisfactory sections make some pages overall reader friendly. There is a need for better organisation and structure to make the work more comprehensible and engaging.

Poor presentation with disorganised content that often makes understanding difficult. Frequent issues with paragraph structure and overall layout that detract significantly from readability. Lacks careful attention to the organisation of references and adherence to presentation guidelines.

 

Inadequate presentation with minimal adherence to the required structure and guidelines. Text is often incoherent, with many formatting and stylistic errors that severely hinder readability. Shows a lack of effort in organising content logically or presenting ideas clearly.

 

4 Persuasion and academic language (20%)

Excellent, advanced and persuasive arguments based on more complex international management issues. Demonstrates a deep understanding of the topic, articulating complex ideas in a convincing manner. Uses highly sophisticated language and formatting to effectively engage and influence the reader.

 

Very good and persuasive arguments based on complex international management issues. Clearly communicates ideas with a strong command of language, effectively persuading the audience of the merits of the arguments. Utilises effective formatting to aid the persuasive impact of the text.

 

Good, precise and persuasive arguments based on international management issues. Arguments are well-formed and logically structured, demonstrating a clear understanding of the topic. Language and formatting are used competently to support the persuasive nature of the argument.

 

Satisfactory, reasonable and precise arguments based on international management issues. Uses satisfactory language and formatting to present arguments, though may lack certain depth or subtlety in persuasion. Demonstrates an understanding of the topic but with limited ability to persuade effectively.

 

Poor arguments. Arguments lack persuasive impact, showing minimal effort in constructing a coherent foundation based on international management issues. Language use is basic and often fails to engage or persuade the reader adequately. Formatting and presentation do not support an effective persuasive message.

 

Inadequate arguments with no persuasive quality, showing a fundamental misunderstanding of how to construct logical or convincing discourse based on international management issues. Language use is inadequate for academic standards, lacking clarity and persuasive power. Inadequate formatting and organisation further diminish the effectiveness of any persuasive attempt.

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