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| Category | Assignment | Subject | Management |
|---|---|---|---|
| University | University of East London (UEL) | Module Title | MS70123E Leading and Managing Across Cultures |
| Word Count | 20 Minutes presentation |
|---|---|
| Assessment Title | Summative Assessment 1: Presentation |
| Academic Year | 2025-26 |
| Assessment title | Presentation |
| Submission date and time | Week 8/9 |
| Word Count (or equivalent) | 20 Minutes presentation |
| Where to submit | Turnitin |
| Feedback date | 15 working days after submission via Blackboard |
| Assessment Weighting | 50% |
The objective of this assessment is to foster a critical approach to the study of cross-cultural management and leadership within the context of the "Leading and Managing Across Cultures" module. Ultimately, the assessment strives to equip students with a holistic perspective on cross- cultural management and leadership, enabling them to excel in globalised professional landscapes.
Your group of 5-6 members is to choose a company to work on the following scenario:
A multinational organisation with offices in country Y and Z has recently restructured its organisation to form two distinct cross-cultural teams to work on a global project. The company has tasked both teams with developing a new product for an international market. Each team has its unique approach to project management and work culture.
Please note: The scenario above is a skeleton to be used as guidance that should be adapted and tailored your chosen organisation and countries selected.
From the list below chose two countries and critically analyse what are the issues and conflicts that might arise among these teams due to cultural differences.
Your presentation must apply different models and approaches that are relevant to topics of:
Ensure that your presentation is focused and that there is sufficient, current, and relevant data, information available from academic and credible published sources for independent critical analysis and discussion. Do not just rely on organisations’ websites for information.
Your presentation must include detailed critical analysis and discussions of the issue, making use of relevant theories and concepts to elucidate and support your analysis and arguments. Your presentation must demonstrate your extensive desk research on the chosen cultures. Your presentation must include an introduction/background, findings, critique, and conclusions. Each member must have a clear role to play.
Order Custom Answers for MS70123E Summative Assessment 1
Request to Buy Answer| No. | Learning Outcome |
|
1,2,3,4,5,6 |
LO1: Critically review and evaluate major contemporary research and debates in the field of cross-cultural management. LO2: Critically discuss the impact of national culture on work organisations and various types of teams including virtual/remote teams. LO3: Critically evaluate the role of management, leaders and people practitioners and factors in managing across cultures. LO4: Appraise the significance of communication in analysing culture including areas of business negotiation, and in managing effectively across and in different cultures LO5: Evaluate how national culture shapes individuals’ motivation, psychological contacts, and orientation to work. LO6: Identify desirable intercultural competencies and the link between culture, ethics, and managerial competencies. |
Assignment 1 Marking Criteria
|
A1 Marking criteria for group research and presentation |
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Marking Scheme |
Marks |
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Introduction: · Business scenario description illustrated by an example. · Clear identification of the chosen organisation and justification for selection. · Rationale of the relevance of the topic in a business and cultural context. · Definition of key cultural/business terms to frame the analysis. · Aim and objectives of the presentation. · Scope and limitations to establish focus and boundaries. |
10% |
|
Concepts, models theories: · Identify and explain relevant cultural theories, models, and frameworks (e.g., Hofstede, Trompenaars, Hall, GLOBE etc). · Critically evaluate the similarities, differences, and debates between key theorists. · Demonstrate awareness of the evolution of cross-cultural management thought and its relevance to international business. · Assess the strengths and limitations of established frameworks in explaining cultural dynamics. · Present a well-structured theoretical discussion supported by academic sources. |
25% |
|
Applied Analysis and Critical Evaluation · Apply relevant theories and models to analyse real-world organisational contexts. · Examine how cultural differences may create challenges, misunderstandings, or conflicts within international teams. · Use theoretical frameworks to explain the underlying causes of these challenges and conflicts. · Critically evaluate strategies for overcoming such challenges, drawing on evidence from practice and literature. · Present a coherent and well-supported analysis that integrates theory with real-world examples. |
35% |
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Conclusion & recommendations · Summarise the key insights drawn from the theoretical discussion and applied analysis. · Provide clear and logically derived conclusions linked back to the aims and objectives of the presentation. · Develop practical, evidence-based recommendations for organisations operating in cross-cultural contexts. · Propose realistic and theoretically informed solutions to potential cultural challenges and conflicts. · Critically evaluate the feasibility and potential impact of the proposed recommendations. · Present conclusions and recommendations in a structured, concise, and professional manner. |
10% |
|
References and Presentation · Use credible, up-to-date, and relevant academic and professional sources to support arguments. · Ensure accurate in-text citations and a complete reference list in accordance with Harvard referencing conventions (UK). · Demonstrate clear organisation, logical flow, and |
20% |
| Assessment Criteria | 100–80% (Outstanding) | 79–70% (Excellent) | 69–60% (Very Good) | 59–50% (Good) | 49–0% (Fail) |
|---|---|---|---|---|---|
| Introduction (10%) | Provides an exceptionally clear, engaging, and well-structured business scenario with excellent organisational and country choices, fully justified with strong academic and practical rationale. Demonstrates deep understanding of relevance, precise aims and objectives, and well-defined scope and boundaries. | Presents a highly relevant and well-explained scenario with very good organisational and country choices, justified with sound reasoning. Aims and objectives are clear, and scope is well considered with only minor gaps. | Provides a relevant scenario with good organisational and country choices, mostly justified. Aims and objectives are clear but could be sharper; scope and boundaries addressed but not fully developed. | Provides a basic scenario with limited organisational or country justification. Aims and objectives are present but vague, scope is simplistic or underdeveloped. | Scenario unclear, irrelevant, or missing. Organisation and country choices not justified. Aims, objectives, and scope are absent or poorly articulated. |
| Concepts, Models, and Theories (25%) |
Outstanding demonstration of cultural theories, models, and frameworks with exceptional clarity. Provides deep critical evaluation of similarities and differences between key theories, demonstrating sophisticated Theoretical discussion is |
Excellent explanation of cultural theories and models, with very good critical evaluation of similarities and differences. Theoretical discussion is well-structured, showing strong understanding and supported by high-quality sources. insights may be less developed. |
Very good use of relevant theories and models, with clear evaluation of similarities and differences. The discussion is logical, mostly well-supported with academic sources, though critical. | Good explanation of theories and models, though limited in scope or depth. Some evaluation of similarities and differences attempted, but analysis descriptive. Structure adequate. | Fails to demonstrate understanding of cultural theories and models. Weak or missing evaluation, poorly structured, little or no use of academic sources. |
| Applied Analysis and Critical Evaluation (35%) |
Exceptional application of Demonstrates advanced ability to integrate theory with practice. |
Excellent application of theories to organisational contexts. Very good analysis of cultural challenges and conflicts with clear critical evaluation. Strong integration of theory and practice, supported by relevant examples and evidence. |
Very good application of theories with clear analysis of cultural issues. Some critical evaluation and integration with practice, though may lack depth or consistency. Examples relevant and generally well- applied. |
Good attempt to apply theories to practice with some analysis of cultural challenges. Evaluation limited and integration with examples uneven. Arguments supported but not strongly. |
Fails to apply theories to real-world contexts. Cultural challenges not analysed, no critical evaluation, arguments unsupported by evidence. |
| Conclusion & Recommenda tions (10%) |
Exceptional conclusion that concisely summarises Recommendations are practical, realistic, and theoretically informed, with clear evaluation of |
Excellent conclusion that summarises findings clearly and logically. Recommenda tions are relevant, realistic, and well-linked to theory and practice with very good evaluation of |
Very good conclusion that summarises main points with some critical reflection. Recommenda tions are clear and relevant, though evaluation of feasibility may be limited. |
Good conclusion that summarises findings adequately, though lacking depth or critical insight. Recommenda tions are basic, somewhat relevant, but underdevelop ed. |
Fails to provide a clear or relevant conclusion. Recommenda tions missing, unrealistic, or unsupported by analysis. |
| References and Structure (20%) |
Outstanding use of credible, up-to- date academic and professional Referencing flawless and |
Excellent use of relevant and current sources. Referencing accurate and consistent with only minor errors. Presentation well- structured and professional, with very good clarity and flow. |
Very good use of sources, mostly credible and relevant. Referencing generally accurate with some minor lapses. Structure logical, clarity good overall though some sections less strong. |
Good use of sources though limited in scope or quality. Referencing attempted but errors present. Structure adequate but uneven, clarity occasionally weak. |
Fails to use credible or relevant sources. Referencing incorrect or missing. Presentation poorly structured, unclear, and unprofessiona l. |
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This assessment covers the following employability skills, which you could demonstrate on your CV and at job interviews if you successfully pass the assessment.
Perseverance
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