MMM306 Global Strategy and International Management Individual Assessment Task 2 Tri 1, 2025

Published: 03 Jun, 2025
Category Assignment Subject Management
University Deakin University (DU) Module Title MMM306 Global Strategy and International Management
Assessment: Assessment Task 2 - Written Assessment - Individual  Trimester:  Trimester 1
Words counts: 2,000 words (Part A: 1500 words, Part B: 500 words) Academic year: 2025

MMM306 Description 

Purpose 

This task provides you with opportunities to account for global perspectives, examine the business environments of a global firm, apply relevant theories and frameworks, evaluate strategies, recommend global strategy propositions, reflect on the process of group learning to develop a strategic internationalization plan and learn discipline-specific knowledge, systematic problem-solving, engage in teamwork, and global citizenship (ULO 1, ULO 2, ULO 3, ULO 4, GLO 1, GLO 5, GLO 7, and GLO 8). By completing this task, you will develop your skills in researching, understanding, applying, evaluating, and presenting information required of business professionals. 

MMM306 Context/Scenario 

For this task, assume you are working as a consultant for the given organization, and you must engage in group discussion to prepare and submit a research report examining specific aspects of global strategy and international management in the organization. 

MMM306 Specific Requirements 

The assignment case study access link and a PDF version is available on the unit site. The case for analysis is A Chilean Coffee Business deciding to do business in the United States of America. The assignment comprises of Part A- Report and Part B- Reflection based on your work as a consultant analysing the case.

This assignment is a written strategic internationalization report that you, acting as a consultant, will prepare for (case company: A Chilean Coffee Business deciding to do business in the United States of America ) as part of the firm's preparation for expansion in Florida, USA (given location).

In this assignment, you should assumethat the case company is NOT YET operating/doing business in the given location. This assignment will challenge your capability to recommend whether the relevant industry in a given location is one that the case company should exploit. If it is, be able to explain why and how.

This assignment is an opportunity for you to apply your knowledge of Global Strategy and International Management theories, concepts, models, frameworks, and analytical tools in the context of the given company. You will demonstrate your skills in a systematic analysis of the firm's global business environment and its plan for internationalization. You are expected to draw on our learning and teaching materials, the case company case, additional research, online academic journal articles, and research databases accessible through our Deakin library. In this assignment, you are expected to engage in research work to present a well-written report for the case company. In other words, you are expected to go beyond the primary documents (e.g., the case study) as far as necessary to present well-argued recommendations. Discuss with the teaching team for more suggestions on which resources to use in your research project. Your analysis should still draw on the topics covered in this unit. The research work will involve gathering secondary data (e.g., government rules, policy, investment climate, cultural attributes, etc.) to help you contextualize your application of relevant topics covered in this unit and applicable to the unique situation of the case company. Your task in this assignment is to work individually in conducting research that will inform your report (Part A) whilst incorporating your learning from group discussions (Part B). There are specific questions that you will need to answer that will guide you in your task. A template is provided below. The permitted word count is 2,000 words. A critical factor in your preparation of the report is that all sections must be cohesive and integrated. In other words, all sections should be consistent and should build on one another.

Please use Times New Roman or Calibri font, size 12, double space, and a 1-inch margin on all sides. If you cite any reference, the reference list is NOT counted in the maximum number of words. There is no minimum nor maximum number of references required. You are free to attach appendices (not included in the word count) to support your report. However, please use appendices sparingly and strategically because these will not be marked.

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MMM306 Structure of the Report:

  • Cover page (not counted in the word limit)

1.The competitive position of the case company (Part A: 400 words) 
2.Key elements of the institutional environment in a given location (Part A: 500 words) 
3.Strategic Recommendation (Part A: 600 words) 

  1. How should the case company enter a given location? In your recommendation, be specific with your recommendation (e.g., what mode of entry). For example, if you recommend that the company should form a strategic alliance, specify how, what form of alliance, with which company/organization, etc. This section is where research is vital. 
  2. Be able to discuss the resource-based, industry-based, and institution-based considerations of your recommendation.

4.Reflection (Part B: 500 words) 
5.References (not counted in the word limit) 
6.Appendices (not counted in the word limit)

3.Strategic Recommendation (Part A: 600 words) 

The purpose of this section is for you to make a recommendation on how the case company should enter the given location. Please be specific with your recommendation (e.g., what mode of entry). For example, if you recommend that case company form a strategic alliance, specify how, with which company/organization, etc. This is where research is vital. Also, be able to discuss the resource-based, industry-based, and institution-based considerations of your recommendation. 

Do not simply explain and rely on research data to back up your recommendation. Please make sure you anchor your arguments on our topics and the data/arguments that you have presented in the previous items (above). In other words, once you have assessed the competitive position of the firm and the key IB risk that needs to be addressed or be aware of, this section is where you will recommend a strategy that will build on that competitive position and, at the same time will enable case company to address effectively the key IB risk discussed previously.

4.Reflection (Part B: 500 words)

The reflection section is where you will demonstrate how you have developed your learning skills in a group setting. You will reflect on group processes and inputs that are undertaken to make informed decisions concerning a strategic internationalization plan. This section should present your insights, realizations, and lessons gained upon completion of the project. It should also include a brief narration of how you dealt with the challenges and difficulties in discussing relevant issues as a group in class (or online), such as:

  • working to bring peer group mates' ideas together 
  • collaborative creative thinking 
  • collaborative problem-solving in the process of working on the project 
  • participation in group activities to develop management skills, such as organizational and communication skills

5.List of References (not counted in the word limit) 

There is no minimum or maximum number of references. Your list will draw from the sources of data or information that you used in your report. Harvard referencing style is the recommended style. 

6.Appendices (not counted in the word limit) 

You place here any supporting analyses/graphs, tables, etc., that you think will add value to the main points that you have presented in the report. You can strategically use this section by placing supporting information (e.g., tables, figures, graphs, etc.) that you think will provide more details about some critical information you have provided or highlighted in the main body of the report. 

Learning Outcomes of MMM306

This task allows you to demonstrate your achievement towards the Unit Learning Outcomes (ULOs), which have been aligned to the Deakin Graduate Learning Outcomes (GLOs). Deakin GLOs describe the knowledge and capabilities graduates acquire and can demonstrate on completion of their course. This assessment task is an important tool in determining your achievement of the ULOs. If you do not demonstrate achievement of the ULOs, you will not be successful in this unit. You are advised to familiarise yourself with these ULOs and GLOs as they will inform you on what you are expected to demonstrate for the successful completion of this unit.

The learning outcomes that are aligned with this assessment task are:

MMM306 Global Strategy and International Management Assignment

MMM306 Submission 

You must submit your assignment in the Assignment Dropbox on the unit CloudDeakin site on or before the due date. When uploading your assignment, name your document using the following syntax: <your surname_your first name_your Deakin student ID number_[unitcode].doc (or '.docx'). For example, 'Jones_Barry_123456789_ABC123.doc'. 

Submitting a hard copy of this assignment is not required. You must keep a backup copy of every assignment you submit until the marked assignment has been returned to you. In the unlikely event that one of your assignments is misplaced, you will need to submit your backup copy.

Any work you submit may be checked by electronic or other means for the purposes of detecting collusion and/or plagiarism and for authenticating work.

When you submit an assignment through your CloudDeakin unit site, you will receive an email to your Deakin email address confirming that it has been submitted. You should check that you can see your assignment in the Submissions view of the Assignment Dropbox folder after uploading and check for, and keep, the email receipt for the submission.

MMM306 Marking and Feedback 

The marking rubric indicates the assessment criteria for this task. It is available in the CloudDeakin unit site in the Assessment folder under Assessment Resources. Criteria act as a boundary around the task and help specify what assessors are looking for in your submission. The criteria are drawn from the ULOs and align with the GLOs. You should familiarise yourself with the assessment criteria before completing and submitting this task.

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