Category | Assignment | Subject | Management |
---|---|---|---|
University | Brunel University London | Module Title | MG5594 Knowledge Management, Social Networks & Innovation |
Word Count | 2500 Words |
---|---|
Assessment Type | Individual Assignment |
Academic Year | 2025-26 |
The Individual Assignment has THREE parts with SIX questions, covering information and knowledge creation, knowledge sharing, and innovation. All questions should be completed and submitted by the stated deadline. The students are expected to work on different parts of their assignments throughout the module.
Students should integrate the data card by providing (1) a description of the card, (2) an image of the card, and (3) answering the following three questions.
Part 1 Word limit 800/weight 35% of final mark:
1. Critically evaluate in what way the specific information on technology or internet sources influences your thinking about management and business. What types of sources did you use? How did you assess the reliability of this information?
2. Discuss the patterns you see across types of sources, types of information, types of reaction, and the ideas this information provokes in you about management and business
3. How does the process of creating knowledge from information for you compare to others in the class (based on your discussion in the lecture)?
Part 2 Word limit 1000 (excluding references)/weight 35% of final mark:
4. Describe the key learning points in the Gibson & Gibbs (2006) article on how to overcome the challenges of working in a virtual team. (350 words)
5. Imagine you had to create a knowledge repository on the topic “How technology/the internet affects what I know about management and business?” with everyone in the class. How would you do it? Critically discuss the key tasks involved. Support your answer with references from relevant reading. (650 words, not including at least 5 references to sources)
Part 3 Word limit 700 (excluding references)/weight 30% of final mark:
6. Building on what you learned in Seminar 1 about innovative company culture in theory and practice (LEGO), critically discuss how innovative ideas in a company are connected to each of the following:
Support your answer with references from relevant readings (at least 5 references to academic sources)
The Assignment must be submitted electronically as ONE document via the University’s WISEflow system. The required file format for this is Adobe PDF. Your student ID number must be used as the file name (e.g. 0123456, pdf). You must ensure that you upload your file in the correct format and use the College’s electronic coursework coversheet. Please note that submissions of ‘.pages / .docx etc’ documents will not be accepted and must be converted to the approved format.
CRITERIA |
30 and below |
40-49 |
50-59 |
69-70 |
70 and above |
Clarity of objectives and the degree of meeting these |
Undefined/not met |
Defined but not met |
Clear and achieved to some extent |
Clear and achieved |
Clear and fully achieved |
Critical understanding and integration of relevant material – concepts, theory, and frameworks |
Not addressed |
Partially addressed, although insufficient theory was considered and this was not integrated |
Clearly expressed, sufficient theory considered, but only partially applied |
Clearly expressed, extensive referencing and comprehensively utilised |
Critical application and critique of concepts with evidence of breadth and depth of literature |
Creativity and evidence of learning |
Mundane with no evidence of learning |
Pedestrian and little evidence of learning |
Certain aspects were creative; some evidence of learning |
On the whole, creative with much evidence of learning |
An original piece of work developed independently |
Understanding of the implications and limitations of the work |
Not addressed |
Not explicitly dealt with through some evidence of understanding |
Partially addressed and understood |
Implications and limitations understood and addressed |
Critical evaluation of implications and limitations undertaken |
Quality of presentation – including data visualisation, referencing and structure |
Poor presentation, inconsistent referencing, unclear structure |
Inconsistent referencing and unclear structure |
Satisfactory presentation with consistent referencing and clear structure |
Good presentation with consistent referencing and clear and sensible structure |
Excellent presentation - excellent referencing and structure |
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