MBB7061M Business Development and Value Creation Assignment 2, York St John University

Published: 01 Jan, 2025
Category Assignment Subject Business
University York St John University Module Title MBB7061M Business Development and Value Creation
Level of study: 7 Assessment format:  Business Plan Report

Assignment Description

This assignment involves creating a business plan that demonstrates your understanding of developing and running a small business or enhancing an existing business. This task comprises 60% of your module’s total mark and is designed to replicate real-world scenarios where you, as an entrepreneur or business developer, will present your business plan to investors or stakeholders. This plan could be for a new business or for improving an existing one. In this assessment, you will develop a comprehensive business plan that aligns with the theoretical frameworks studied during the module. You are expected to apply theories such as Entrepreneurship and Business Idea Generation, Business Models, Strategy Management, and Risk Management, among others. Your business plan may focus on a new venture, a small business, or a part of a medium-sized business but there are no restrictions on the country or industry. The plan must demonstrate how to create value and potential for business growth.

Learning Outcomes

You must successfully achieve the following Learning Outcomes to pass this assessment:
7.1 Demonstrate in-depth, specialist knowledge and mastery of techniques relevant to the study of opportunities and challenges of business and management
7.2 Demonstrate an advanced and critical understanding of concepts, information and techniques informed by knowledge at the forefront of the study of contemporary business issues within the context of society
7.3 Demonstrate a systematic, integrated and critically aware understanding of business management, leadership, and teamwork
7.4 Critically reflect and evaluate management, leadership and team working skills and take a proactive, independent and self-reflective role in working and developing professional relationships with others
7.5 Formulate a critical awareness of current issues in business management informed by contemporary research and practice
7.6 Demonstrate a deep knowledge and critical understanding of organisations, context and response to changes in the global business environment
7.7 Extrapolate information critically and creatively utilising appropriate decision-making techniques in order to extract meaning and understanding, solve problems, and identify and evaluate options in a world of uncertainty and imperfect information

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