MANG3072 Technological Innovation Individual Coursework S1 Brief 2024-25 | UOS

learning outcomes:

A. Knowledge and Understanding: Having successfully completed the module, you will be able to demonstrate knowledge and understanding of:

• The circumstances and reasons why companies are interested in technological innovation
• The strategies and organisational practices used by businesses to develop, diffuse and protect technological innovation
• National and global opportunities for technology-driven innovation and the unique characteristics of different economies and societies
• The internal and external barriers that can act as obstacles and eventually failure.

B. Subject Specific Intellectual and Research Skills: Having completed the module, you will be able to:

• Understand appropriate theoretical concepts, models, tools and techniques that explain technological innovation
• Recognise potential challenges to the development and commercialisation of technological innovation
• Evaluate appropriate actions to successfully manage the innovation process
• Identify the roles of key internal and external stakeholders in facilitating innovation.

C. Transferable and Generic Skills Having completed the module, you will be able to:

• Use a wide range of information sources requiring the development of bibliographic skills
• Self-manage the development of learning and study skills, both individually and as part of a collaborative learning group
• Plan and control effectively for successful completion of a personal and group workload
• Communicate effectively, in both oral and written form, using and justifying argument within reports, presentations and debates.

Coursework Brief:

There are two sections in this coursework – Section A (90%) and Section B (10%). The deadline is 20th January 2025 at 16:00. This will be weighted at 100% of the overall module marks. The word limit is 3000 words (+/-10%)

Section A (90%) — Suggested word count: 2700 words

A report based on a critical analysis of an emerging technological innovation — Drone Technology- specifically focusing on a product from a particular company. The chosen innovation must have been announced, implemented, or released to the market after 1 January 2023 (i.e., it should be fairly new). The report should: 

• Introduce/classify your choice of technological innovation, including a critical analysis of the technology trend, market and competition context
• Critically discuss organisational practices used by the company to develop, diffuse and protect your choice of technological innovation 
• Conduct a critical analysis of both internal and external barriers that impede the development and commercialisation of your chosen technological innovation
• Carry out a critical analysis of the key factors likely to contribute to your choice of technological innovation's success or failure

When working on this report, you should utilize all relevant module materials and apply appropriate innovation tools and theories throughout your analysis. The report must demonstrate clarity, logical structure, critical thinking, and creativity. Enhance your work with illustrations, tables, figures, and appendices where applicable. Additional instructions on report preparation will be provided during the lecture and seminar sessions.

Choose a topic that genuinely interests you and confirm your choice here. Please note that it is your responsibility to ensure that your chosen technological innovation meets the above criteria and provides sufficient valid information for this coursework.

Section B (10%) - Suggested word count: 300 words 

Using examples from the innovation simulation (currently scheduled to take place during University week 15), and reflecting on relevant module content, critically discuss your learning and the causes of success/failure in New Product Development. 

Please note that to write up the report for Section B, you must actively participate in the innovation simulation and complete the assigned tasks. If you do not participate in and contribute to the simulation, you will not receive any marks for this section.