MAN7131 International Strategic Management CWK Assessment Brief (S3) | BCU

Assessment Task (with genre/ type)

 Purpose of Assessment:

The assessment for this Level 7 module tests for an advanced level of knowledge and comprehension of a range of concepts, models and theories related to the development of organisational strategy.

 It also provides the opportunity for you to demonstrate your ability to analyse the performance of an organisation’s existing strategies and to develop alternative strategies with due consideration of risk. If you do not demonstrate the appropriate level of knowledge of strategic concepts covered by the module and / or do not undertake the level of critical thinking that is required to develop effective alternative strategies, you will not pass the assessment.

It is expected that the highest achievers will demonstrate not only their competence related to strategic concepts but also a sophisticated level of thinking in the construction of their alternative strategy, justifying their choice and considering elements of benefit, cost and risk. The highest achieving students will additionally demonstrate competence in terms of academic practice and rigour. Hence, to attain the higher grades for your work, you will need to demonstrate a high level of critical analysis and the ability to reference work appropriately and accurately using a wide range of sources and adhering to the Harvard referencing system.

Required task(s)

Identify an organisational strategy you admire

Use the strategic management course material (models, concepts and theories) to evaluate the company strategy. Based on your analysis, recommend strategic options for the organisation. Reflecting on what have you learned on the module, explain what you would advise the company to do and why

The module is assessed through one assessment component:

Students submit PPT 10 slides (max) and Word (1500 words max) annotation

Guidance on evidence: