BUSM4448 Business Research Design Industry Partner Brief | RMIT

Overall Requirements and Assessments Related to This Brief

You are required to develop a structured approach/collaboration model to overcome these challenges and deliver sustainability solutions that align with Toll Group’s objectives. This will be completed via two assessments: Assessment 1, the Wicked Problem Research and Analysis, and Assessment 2, the Sustainable Solutions Report and Pitch.

All research-related insights and information should be sourced from the industry partner's brief and relevant literature. These insights will be complemented by your primary data collected in Assessment 2. You are encouraged to select one specific sustainability focus—such as decarbonising transport operations, embedding sustainability in procurement, or developing green property solutions—and create a structured approach/collaboration model
that overcomes the constraints outlined above while ensuring that meaningful and implementable solutions are delivered to Toll.

More instructions will be provided in Assessment 1 and Assessment 2 pages on Canvas to assist you in completing these assessments.

References

Ankrah, S., & Omar, A. T. (2015). Universities–industry collaboration: A systematic review. Scandinavian journal of management, 31(3), 387-408.

Dang, Q. T., Jasovska, P., Rammal, H. G., & Schlenker, K.(2019). Formal-informal channels of universityindustryknowledge transfer: The case of Australian businessschools. Knowledge Management Research & Practice, 17(4), 384–395.

Di Maria, E., De Marchi, V., & Spraul, K. (2019). Who benefits from university–industry collaboration for environmental sustainability?. International Journal of Sustainability in Higher Education, 20(6), 1022-1041.

Evans, N., Miklosik, A., & Du, J. T. (2023). University-industry collaboration as a driver of digital transformation: Types, benefits and enablers. Heliyon, 9(10), 21017.

Rossi, F., De Silva, M., Pavone, P., Rosli, A., & Yip, N. K. (2024). Proximity and impact of university-industry collaborations. A topic detection analysis of impact reports. Technological Forecasting and Social Change, 205, 123473.