BM561 Business Consulting PPT Assignment Brief | BNU

Assignment Task

As a business consultant, you are required to pitch to your client to get the project. You must evaluate the projects available in the Business Consulting module folder on LSST Connect as a consulting group. In class, the projects will be covered in further detail. Identify the TWO given projects and pitch these two projects to clients. To secure the business for one of your selected projects, you must succeed in this competitive market by presenting an ideal and precisely practiced sales pitch.

The presentation must include the following tasks: 

Pitch for Project A 

Examine the client's business issue and provide a brief context by addressing the segmentation, targeting, and positioning (STP). You must include the competitor analysis of the organization.  

Use a variety of theoretical concepts to demonstrate the alignment between the client's needs and the team's collective expertise, experience, and skills.  

Pitch for Project B 

As above; 

Examine the client's business issue and provide a brief context by addressing the segmentation, targeting, and positioning (STP). You must include the competitor analysis of the organization.  

Use a variety of theoretical concepts to demonstrate the alignment between the client's needs and the team's collective expertise, experience, and skills.  

This assignment has been designed to provide you with an opportunity to demonstrate your achievement of the following module learning outcomes:

LO 1: Deliver an effective business presentation/pitch demonstrating an understanding of the client’s needs.

LO 2: Perform efficiently and effectively as a collaborative member of a working group.