| Category | Assignment | Subject | Business |
|---|---|---|---|
| University | Coventry University | Module Title | 401MAN The Business Environment |
| Assignment Title: | Explore the Organisational Types, Purposes, and Stakeholder Requirements in the Global Sports Events Industry | Assignment Type: | Written online article |
| Word Count (or equivalent): | 1000 words (+/- 10%) | Component Code: | CW1 |
The global sports events industry encompasses a wide array of businesses, from international governing bodies and event management companies to sponsors and media partners. This industry involves the organisation and management of large-scale sports events, such as the Olympic Games, FIFA World Cup, and the Super Bowl. Understanding the different types of organisations and their purpose within this sector as well as the requirements of their stakeholders is essential for business success.
Working as a Junior Analyst at The Sports Consultancy, specialising in international sports events, you have been commissioned to produce a 1000-word (+/-10%) written online article analysing the organisational landscape of Global Sport Events, including the different types and purposes of businesses within this sector, as well as stakeholder dynamics.
The firm has provided you with three prominent case studies to focus on (but not restricted to):
You are to analyse these organisations and provide insights into their roles, purposes, and how they manage relationships with key stakeholders.
An individual student submission should be made in a Microsoft Word document via your campus AULA submission page. There is a maximum word count of 1,000 words for this written online article and students must not deviate more than 10% each way of this.
The Learning Outcomes for this module align to the marking criteria which can be found at the end of this brief. Ensure you understand the marking criteria to ensure successful achievement of the assessment task.
The following module learning outcomes are assessed in this task:
Learning Outcome 1: Explore the organisational types and purposes of businesses from a range of sectors.
Learning Outcome 5: Demonstrate an understanding of the requirements of a variety of stakeholders to a chosen organisation
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