2105 Level 5 Social Enterprise Assignment Brief 2023/24

Assignment Learning Outcomes 

• Evaluate the role, objectives, and stakeholders of enterprises operating in the Third Sector.
• Critically evaluate viable business and marketing strategies aimed at the principal goals of Third Sector marketing: awareness, acceptability, membership, and fundraising

Assignment Marking Criteria:

• Introduction to the Third Sector 
• Background of your ONE chosen enterprise to include: an examination of the role, objectives, and stakeholders (a min of three stakeholders) 
• Identification and discussion of the key challenges of awareness, acceptability, membership, and fundraising as applied to your chosen enterprise.
• Propose and justify two business strategies to be used by your chosen enterprise to address the challenges above. 
• Propose and justify two marketing strategies to be used by your chosen enterprise to address the challenges above.

• A summary of how these strategies proposed would impact the wider Third Sector