| Category | Assignment | Subject | Business |
|---|---|---|---|
| University | University of the West of England | Module Title | UMKCQT-15-M Meeting Customer Needs |
| Word Count | 2000 words |
|---|---|
| Assessment Type | Report |
| Assessment Title | Task A: Business Report |
| Academic Year | 2025-26 |
The core purpose of this report is to develop detailed and critical insights into the service encounters such as at McDonald’s. It mainly highlights the issues related to its operations and marketing. Being the global leader in the fast-food industry. McDonald’s has developed its brand as a consistent quality and quick service provider...........View More
Introduction................................................................................................................................3
Problem Analysis.......................................................................................................................3 Operation................................................................................................................................3 Marketing...............................................................................................................................4 Recommendations......................................................................................................................4
Implementation of the recommendations...............................................................................6 Conclusion..................................................................................................................................8 References..................................................................................................................................9 Appendices...............................................................................................................................12 Appendix:1...........................................................................................................................12 Appendix:2...........................................................................................................................15 Appendix:3...........................................................................................................................17 Appendix:4...........................................................................................................................19 Appendix:5...........................................................................................................................22
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