Word Count |
2,000 +/- 10% |
Assessment Type |
Individual Assignment |
Assessment Title |
Part A: Product | Part B : Promotion |
Academic Year |
2024-25 |
MKT 1120 Introduction
Consumer demand for eco-friendly and vegan skin care merchandise is using a big change in the UK's health and fashion sector within the route of sustainability. This new fashion highlights purchasers' increasing information of and challenge for the outcomes of merchandise on the surroundings as well as ethical issues...........More
Table of Contents
Introduction................................................................................................................................3 Product.......................................................................................................................................3
EcoGlow Introduction............................................................................................................3
Market Gap and Justification.................................................................................................3
Market Size, Trends, and Competitive Advantage................................................................4
Target Market Specification and Brand Name Justification..................................................4 Promotion...................................................................................................................................5
Mood Board Creation.............................................................................................................5
Promotional Campaign Development....................................................................................6 Conclusion..................................................................................................................................8 References................................................................................................................................10
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