DGM22702 Digital Consumer Journey Project Example 2025-26 | RUL

Published: 19 Sep, 2025
Category Assignment Subject Computer Science
University Ravensbourne University London Module Title DGM22702 Digital Consumer Journey
Word Count 2,000 words +/-10%
Assessment Type Report, Presentation
Academic Year Semester 2, 2025-26

Introduction

In the business management process, situational analysis is essential to managing business activity and developing business-related solutions. Macro business environments are another essential factor of business that large regulated business-related activity of a company supports business growth..................View More.

Table of Contents

1. Situation Analysis
2. Target Audience
3. Factors Driving Consumer Behaviour    
4. Digital Customer Journey    
5. Marketing Strategies 
6. Primary research    
6. Recommendations    
Reference list    
Appendices    

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