| Category | Assignment | Subject | Marketing |
|---|---|---|---|
| University | University of Hull | Module Title | Social Media Marketing Management |
In this sample, we will guide you through the process of developing a Social Media Marketing Plan for a real company. We will help you understand your chosen company's industry, competitive landscape, and social media marketing efforts. We will encourage you to create a clear target audience for your plan, including in-depth “personas.”
We will ensure that you develop a strategy using appropriate digital tools and platforms to reach the target audience. We will assist in setting clear objectives, such as building awareness, encouraging engagement, and fostering online advocacy (eWOM). These objectives will be tailored into SMART goals.
We will also focus on the importance of content marketing and guide you on how to develop specific content, such as videos, to support your strategy. We will provide the structure needed for your report, which will be 6000 words in length and require Harvard-style referencing.
Throughout the course, we will help you be creative and critical, ensuring that your tactics flow logically from your objectives and remain relevant to your audience and company. We will also make sure you clearly explain any assumptions you base your recommendations on to provide solid rationale.
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