Category | Assignment | Subject | Marketing |
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University | Queensland University of Technology (QUT) | Module Title | USB240 Market Analysis |
Word Count | 15% Oral presentation and 35% Research Report |
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Assessment Type | Group Assignment |
Assessment Title | Oral presentation And Research Report |
Assignment: |
Property Market Analysis - Oral presentation and Report
|
To provide you with a greater understanding of the issues associated with property market analysis across a range of property sector types and mixed uses in a hypothetical development.
This assignment will enable you to develop the following capabilities:
Acting as a team of property market analysts, your team of four (maximum) students is assigned to analyse four property sectors to determine their suitability and potential for development for the site located in South Brisbane. The address is 108 Montague Road, South Brisbane, QLD 4101. The land area is approximately 1.7ha (4.19 acres) with vacant land positioned along Montague Road and Boundary Street. There is also an entrance from Oxford Street.
Please see Figure 1. For more details about the site, video, photos and map please go to:
In an in-class presentation, your team will provide a progress update of your market analysis report in the selected week. The following timeline is the weekly milestone expected for the report. Students will select a topic and associated week for the group presentation in the tutorial sessions from week 5 to week 10. Students will need to prepare presentation slides on their topic. Your presentation slides should be submitted online one day prior to the presentation timeslot your group has registered for in weeks, 5-10. The oral presentation marks will be released within 1-2 weeks following
Your group acting as property market analysts will conduct analysis and submit a Research Report that incorporates the feedback received on your team’s or other groups’ oral presentation. The report will recommend the most suitable sector for development on the subject property site for QUT as an industry partner, and should include analysis of macro and micro economic indicators as well as demand and supply analysis for the property sectors. Each group is required to include analysis outcomes from both primary and secondary data collected from various sources including the data arranged for USB240 students.
Three teams that receive the highest marks for the research report will have the opportunity to present their market analysis in front of an industry partner, namely PRD real estate. The winning team will be given opportunities to undertake 100 hours work experience at PRD Real Estate and will be invited to PRD Real Estate Research VIP events in the second half of 2025. The attendance of the events will allow students to network with people in the property industry.
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Order Non Plagiarized Assignment1. Group allocation
Your ‘market analysis team’ will be allowed to form/join groups in Week 1 of the semester Forming/joining groups will continue in week 2. There must be four students (maximum) in each team. Only under exceptional conditions will the size of group numbers change. You can form/join Groups by going to People on the USB240 Canvas site. Please join a Group by end of week 2. Students are encouraged to start work as early as possible and refer to the weekly milestone guide provided.
2. Get started with your team
Every team will have access to a team (Group) site via the USB240 Canvas site that only members of that particular team can see and use, e.g. to share, store and communicate with each other in the one spot. You can also have your own group discussion and collaborations. Discussions allow you to create and participate in discussions with members of your group. Collaborations allow you to create shared documents with members of your group. If you want to work together using another tool e.g. Facebook, Word Online, Google docs; please discuss and agree with your team; that is a decision your team can make. The records of your research and teamwork processes must be included in your team research log (see Appendix B). The team tools will not be monitored by the teaching team nor marked. It is a tool to help your team manage, store, collaborate on the tasks required for this assessment.
This assessment task is an outcome of an agreement between QUT and PRD Real Estate. The PRD Real Estate Research Team will provide a guest lecturer in week 3 and 9. PRD Real Estate provides property related data to help you with your market analysis task. In order to access the resources provided by PRD Real Estate, all students will need to sign a Team contract and data confidentiality and consent form.
ach team (Group) will be required to complete a Team contract, data confidentiality and consent form. This must be submitted by end of week 3. Submission platform is located in your Assessment 1 & 2 Resources Module. The template for Team contract, data confidentiality and consent form can be downloaded in the Assessment 1 & 2 Resources Module of the USB240 Canvas site. It is also available in Appendix C.
After the unit coordinator has checked the signed forms, the group will be provided with real estate sales and rental transaction raw data in an Excel form, a suburb profile report and a Cordell property development list in raw data Excel form; which will help you complete the research report. Note: students cannot satisfactorily complete the assignment without access to, and use of, this data in their progress presentation and research report.
3. Arrange site visit as part of the primary data collection
Every team can and should conduct a self-arranged site visit and take photos as part of the primary data collection. The site visit is not limited to the site but also to the surrounding areas to understand the culture and amenities related to the site. Ideally, you will have completed the site visit by end of week 3/4 for presentations in week 5.
4. Register for your group oral presentation during tutorials from weeks 2-4 and begin your Property Market Analysis and develop Team Presentation. Submit your presentation slides online 24 hours before class presentation.
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Order Non Plagiarized Assignment8. Submission of Market Analysis Report In preparing the final submission of your market analysis report, you can attend drop in session on week 12. In lecture and tutorial plus additional sessions outside the schedule.
The submission in the Assignment section of Canvas Site of the Report is due in week 12. Finally, you may be selected as a finalist of the market analysis report competition in June 2025 (date will be confirmed and informed to the finalist teams). Your team will be presenting your full report at PRD Real Estate office
This research log has two purposes. The first is to help your team keep accurate and consistent records of your primary and secondary data collection and processes.
In the research and professional world this is a necessary/important step in conducting professional and ethical works. Maintaining a daily log is required by professional organisation when you need to apply for professional membership as well. Secondly, the log will help your team develop and monitor the team work process and ensure contributions and efforts are fair. Along with the tips below, it should help you build a better understanding of how to get teams working at their best.
This ability to recognise and articulate (reflect on) your teams’ skills and processes is essential for writing a resume or addressing selection criteria, interviewing for a job or promotion, identifying opportunities for professional development and promotion, and working successfully with others.
USB240 Team Contract, data confidentiality and consent form 15 Appendix C USB240 Team Contract and Confidentiality form A. Team Contract The purpose of the Team Contract is to create an agreement between team members and to ensure that members contribute equitably towards addressing the group assessment requirements.
While not exhaustive, this document will assist you in thinking about: ground rules; communication and conflict resolution expectations; team responsibilities; and, allocation of tasks to be performed. This document will be used by the Tutor and/or Unit Coordinator as a basis to resolve any issues that arise throughout the process of team work.
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