BUS4009  Digital Skills and Professional Development Assignment Brief 2025 | AU

BUS4009 Assignment Brief

As  part  of  the  formal assessment  for the  programme you  are  required  to  submit  a Digital Skills and Professional Development assignment. Please refer to your Student Handbook  for  full  details  of  the  programme  assessment  scheme  and  general information on preparing and submitting assignments.

Learning Outcomes:

After completing the module, you should be able to:

1. Explain the advancement of business automation technology and the  associated range  of  digital  skills  required  to  demonstrate  professional  competency  within  an organisation.
2.  Identify  a  range  of  ‘soft’  skills  that  are  key  requirements  in  demonstrating  a progression in terms of personal and professional development
3.  Reflect  upon  your  own  current  levels  of  digital  and  soft  skills  applicable  to  the workplace   4. Graduate Attribute: Develop and justify a Professional Development Plan that will facilitate an increased level of digital skill attainment suitable for effective management and leadership in the contemporary workplace.

Guidance

Your  assignment  should  include  a  title  page  containing  your  student  number,  the module name, the submission deadline, and the exact word count of your submitted document; the appendices if relevant, and a reference list in AU Harvard system(s).

You should address all the elements of the assignment task listed below. Please note that tutors will use the assessment criteria set out below in assessing your work.  You  must  not  include  your  name  in  your  submission  because  Arden  University operates anonymous marking, which means that markers should not be aware of the identity of the student. However, please do not forget to include your STU number.

Maximum word count: 3000 words.

BUS4009 Assignment Task – Portfolio

In January 2018, AMAZON.COM Inc. (Amazon) opened its first self-service Amazon Go convenience store in Seattle, Washington, USA. Armed only with a smartphone app tied to a credit card, a customer could enter the store, select merchandise from the aisles and refrigeration cases, and just walk out—no lines, no waiting, no cashier. A  can  of  coke,  chocolate  bar,  or  chicken  sandwich  placed  in  a  shopper’s  bag,  is identified, accounted for, and charged to a payment card, all facilitated by computer vision,  deep  learning,  and  sensor-based  information  technologies  (IT).

Based  on extensive public sources, the Amazon Go case provides a rich opportunity to explore an IT-enabled start-up that potentially threatens three industries: convenience stores, grocery stores, and fast-food outlets. In the future, the technology, either by licensing or expansion by Amazon, arguably could disrupt the broader retail industry and its millions of employees. You have an opportunity to explore the business automation technology  and  the  associated  range  of  digital  skills  required  to  demonstrate professional competency within an organisation.

Assignment Task - Portfolio

This assessment is worth 100% of the total marks for the module

1)  A  short  report  investigating  business  automation  technology  and  the  digital skills required for competency within the workplace

2) Portfolio  identifying  generic  ‘soft’  skills  required  within  a  management  and leadership  context,  followed  by  reflection  upon  own  digital  and  soft  skills, concluding with  a  PDP  to  show  development  of  necessary  digital  workplace skills.

BUS4009 Assessment Criteria (Learning Objectives covered-all)