BTEC Level 3 Unit 19: Pitching for a New Business Assignment Question

Published: 29 Apr, 2025
Category Assignment Subject Business
University ___ Module Title BTEC Level 3 Unit 19: Pitching for a New Business
Learning aim(s) (For NQF only): A: Explore potential ideas for a micro-business start-up
Academic year: 2025

BTEC Level 3 Unit 19: Scenario 

You have been studying for a BTEC National in Business qualification for a while now. You’ve decided it is time to put into practice the knowledge, understanding and skills you have learnt by becoming your own boss and setting up your own micro business. The first step to making your dream a reality is to be able to show potential investors that you havefully explored potential ideas for a micro-business start-up.

Task 1 of BTEC Level 3 Unit 19:

You need to write an evaluative report which demonstrates to potential investors that you have fully explored the potential ideas for a new micro-business start-up and internal and external factors associated with a selected micro-business start-up.

Before you write your report you need to carry out research into the potential opportunities for a new micro-business start-up. You may work in in a small group to generate ideas for and research ideas for potential new micro-businesses. Evidence of the research conducted will need to be submitted in an appendix to the report itself. When conducting your research you will need to think carefully about:

  • the different models for each business opportunity 
  • the internal and external factors that may influence the potential choice of business

Based upon the findings of the research you will need to  write a report which evaluates the internal and external factors associated with a selected micro-business start-up. The report should be individually written.

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The first part of the report needs to contain a description of anumber of start-up ideas which you think potential investors are likely to look favour ably on. As you are looking to set up a micro-business these should not require a more than 4 employees. For each start-up idea you should include:

  • details of the activity the start-ups are involved in,
  • their processes, 
  • their organisational form. 

In the second part of the report you should choose the idea that you think has the best potential to succeed. For this idea you need to evaluate the significance of at least four factors associated with the start-up of the new micro business will be covered (including both internal and external factors) and the extent to which these could pose a risk to the new business.

Criteria covered by this task:

Unit/Criteria: reference To achieve the criteria you must show that you are able to:

19/A.D1: Evaluate the internal and external factors associated with a selected micro-business start-up.
19/A.M1: Analyse the internal and external factors associated with a selected micro-business start-up.
19/A.P2: Review the factors that need to be considered to start up a micro- business.
19/A.P1; Describe the potential business opportunities for a micro-business start.

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