University of Liverpool Assessment Resources

ULMS577: The assignment is worth 40% of the overall marks for this module. Within your timetabled seminar class, you will form coursework groups of 4-5 students. Groups will be formed in your week 3 timetabled seminar.

ULMS580 Assessment 1: This assessment requires you to analyse a real company's digital marketing campaign and present your findings through a professional A0 poster. You will select a brand of your choice and evaluate ONE specific digital marketing strategy used by that brand.

BPS319 PBL 3 Coursework: In this module, we studied the Woodward synthesis of cholesterol, which consists of 35 linear steps. Since the 1950’s when this total synthesis route was published, there has been much interest in the development of improved synthetic routes towards steroid compounds.

You are required to produce a market research proposal that considers the challenges and opportunities consumers may face when using the innovative product of your choice. To complete this task successfully, you will need to engage in market research and propose suitable research methods to collect and analyse data that can then generate key findings.

ULMS576 Assignment 1: You are working for a full-service marketing agency, and you have been asked to propose research methods that would work best for one of three innovative product ideas (detailed below). The agency wants to explore consumers’ potential use of, and attitude towards the product/service innovation